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Tourism in Nepal Sees Remarkable Recovery as India, China, United States, and United Kingdom Lead the Surge in International Visitor Numbers for July 2025

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Sunday, August 3, 2025

Nepal’s tourism industry is experiencing a remarkable resurgence, with international visitor arrivals showing substantial growth in 2025. This recovery is largely fueled by an influx of travelers from key source markets such as India, China, the United States, and the United Kingdom, who have played a crucial role in driving this upward trend. In July alone, Nepal welcomed over 70,000 visitors, marking an 8.7 percent increase compared to the previous year. The combined influence of these countries highlights Nepal’s strong appeal across diverse tourism sectors, from cultural exploration to adventure tourism. As the country continues to recover from the pandemic’s impact, ongoing promotional campaigns, infrastructure improvements, and a diverse range of travel experiences have contributed to making Nepal a top destination for travelers worldwide.

Nepal Records Impressive Surge in International Tourist Arrivals for July 2025

Nepal’s tourism industry has shown a strong recovery with a notable increase in international visitor arrivals for July 2025. According to the latest statistics from the Nepal Tourism Board (NTB), the country welcomed a total of 70,193 international tourists in July, reflecting an 8.7 percent growth compared to the same period last year.

The data highlights the remarkable resurgence of Nepal’s tourism sector, which is now on the cusp of returning to its pre-pandemic levels. The arrival numbers for July 2025 are just 1.3 percent shy of the peak figures recorded in April 2019, indicating that the industry is on a robust path toward full recovery after the severe disruptions caused by the COVID-19 pandemic.

Nepal’s Tourism in 2025: A Strong Post-Pandemic Recovery

From January to July 2025, Nepal saw a total of 647,882 international tourists, marking the highest influx since the pandemic began. This increase reflects the significant strides made in revitalizing the tourism sector, driven by several key factors, including sustained promotional activities and private sector investments.

Tourism officials and industry experts attribute this growth to the success of the “Visit Nepal Decade” campaign, which has gained considerable momentum in attracting visitors. Furthermore, the country’s diverse array of tourism offerings—ranging from trekking in the Himalayas to exploring ancient temples and wildlife sanctuaries—has drawn a wide range of international travelers. These factors combined have played a crucial role in bolstering the tourism sector’s recovery.

India Leads the Pack in Tourist Arrivals

India continues to be Nepal’s largest source of international visitors.In July 2025, tourists from India made up 38.7% of all international arrivals, totaling 27,152 visitors. This dominant share underscores the close cultural, historical, and geographical ties between the two countries, with many Indian nationals choosing Nepal for religious, cultural, and adventure tourism.

Following India, China ranked second with 6,890 arrivals, reflecting the gradual rebound of the Chinese outbound tourism market. The United States, a key source market for Nepal, recorded 6,626 visitors in July. Bangladesh also made a notable contribution to the arrivals, with 4,413 Bangladeshi tourists choosing Nepal for their summer getaway.

The United Kingdom rounded off the top five source countries, contributing 3,547 visitors. This diverse mix of international markets signals that Nepal’s tourism appeal is global, attracting visitors from both neighboring countries and distant regions.

Factors Contributing to Nepal’s Tourism Growth

Several factors have been pivotal in fueling Nepal’s tourism revival. The ongoing efforts under the “Visit Nepal Decade” initiative, which aims to position Nepal as a top tourist destination over the next ten years, have played a significant rolein enhancing the country’s visibility on the international tourism landscape.

Private sector investments in infrastructure, hospitality, and travel services have also been a driving force behind the sector’s recovery. With new hotels, improved transport connectivity, and more accessible trekking routes, Nepal has enhanced its tourism offerings to cater to a diverse range of international visitors.

Additionally, Nepal’s tourism authorities have made concerted efforts to diversify the country’s tourism products. Beyond the well-known trekking routes, the promotion of cultural, wellness, and eco-tourism experiences has attracted a broader range of travelers seeking different types of holiday experiences.

The improved health and safety measures, coupled with a relatively low incidence of COVID-19, have also given international tourists the confidence to visit Nepal. The government’s emphasis on maintaining a safe and secure environment for travelers has played a critical role in ensuring that Nepal remains an attractive destination in the post-pandemic era.

Outlook for Nepal’s Tourism Sector

Looking ahead, tourism officials are optimistic that the momentum will continue into the autumn season, which is traditionally the peak period for Nepal’s tourism industry. With the favorable weather conditions and the festive atmosphere surrounding Nepal’s major festivals, including Dashain and Tihar, the country is expected to see even higher numbers of international arrivals.

The autumn season is particularly popular for trekking in the Himalayas, with thousands of tourists flocking to iconic routes like the Everest Base Camp and Annapurna Circuit. With the number of international flights gradually increasing and more global travelers planning their trips, the sector is poised for sustained growth in the coming months.

Conclusion

Nepal’s tourism sector is making a strong comeback, with July 2025 marking a key milestone in the post-pandemic recovery. The increase in international arrivals, the highest since the onset of the pandemic, highlights the country’s resilience and the effectiveness of ongoing promotional campaigns and infrastructure investments. As Nepal enters its peak tourism season, the sector is expected to continue its upward trajectory, welcoming even more visitors in the months ahead.

Nepal’s tourism sector has seen a strong recovery, with significant growth in international arrivals, especially from India, China, the United States, and the United Kingdom. These countries have played a pivotal role in boosting Nepal’s tourism, contributing to its post-pandemic revival.

The efforts of both the public and private sectors in diversifying Nepal’s tourism offerings and ensuring a safe environment for travelers have paved the way for this success. With a growing number of international tourists from key markets such as India, China, the United States, and Bangladesh, Nepal is well on its way to fully recovering and strengthening its position as a top global tourist destination.



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US Tourist Visa Rejection Of Indian Family Goes Viral; User Wrote, “No Questions Were Asked About Our Jobs”

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While applying for an international visa, certain factors such as fluency in English are often believed to play an important role. Recently, a Reddit post about a US tourist visa rejection went viral, sparking a debate online. The discussion mainly revolved around whether English fluency and having relatives in America actually influence visa approvals. Scroll down to know more. 

US Tourist Visa Rejection 

B2 Visa Delhi: Rejected, 214b
byu/Fun-Mind8782 inusvisascheduling

A Reddit user (@Fun-Mind8782) took this account to highlight an important matter. He shared that the US Consulate in New Delhi had denied his and his family’s B2 visa applications. The 36-year-old man, who works as the operations head of an IT company, said he applied for a US tourist visa together with his parents, who are both 70 years old.

The family was planning to travel to the US and had prepared for it beforehand. They had planned a two-week vacation around Christmas,  with stops in New York, Los Angeles, and San Francisco. To avoid last-minute problems, they had already booked hotels and created an itinerary.

Talking about their US visa rejection the the user also mentioned his savings, that is ₹20 lakh in bank deposits and stocks. His parents also had savings of over ₹30 lakh. The post also mentioned that the family had previously travelled to many international locations like the UK, France, Switzerland, Dubai, and Singapore. According to the Redittor, he had all the necessary documents required for the visa approval. 

Also Read: New Indo-German Pact Eases Student Travel With Gratis Visas; All You Need To Know

Why Was The Visa Rejected?

During the visa process, the officer asked the applicant about the places they were planning to visit, to which the Reddit user gave a fluent answer. Next, the officer asked the applicant’s mother through a translator where they wanted to go in the US. She repeated the names of the cities as well. When asked if they had any relatives in the US, she mentioned a grand-niece but clarified that they would not visit her. 

The officer pointed out that the Redditor had said that his parents didn’t speak English, yet the mother spoke reasonably well. The applicant explained she was not fluent but could manage a few words. Lastly, the translator asked about trip sponsorship, and the applicant said they would fund the trip themselves, citing stable jobs, savings, and income from stocks. The user mentioned that the officer didn’t ask any questions related to jobs or previous travel and rejected their visa application. 

The visa rejection has stirred a debate online, with many users trying to understand the grounds for the rejection. What is your thoughts on this? Tell us in the comment section!

Also Read: Giorgio Armani Passes Away At 91: Did You Know He Was Awarded The UAE Golden Visa?

Cover Image Courtesy: Canva Pro/maybefals (Representative Image)

First Published: September 05, 2025 7:30 PM



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How Travel Now, Pay Later is reshaping holiday planning in India

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Travel Now, Pay Later (TNPL) is gaining momentum in India’s travel sector, with platforms reporting a sharp growth in usage among younger consumers and first-time international flyers. The model lets travellers secure bookings without paying upfront, instead spreading costs across structured instalments.

Industry players say festive and long-weekend demand could accelerate adoption further, even as they flag the need for responsible usage.

How TNPL works?

Anil Goteti, Founder & CEO of Scapia, described TNPL as “short-term credit tailored for travel expenses, enabling users to enjoy their trips upfront while managing repayments responsibly within agreed timelines.”

Ankur Sharmaa, Chief Business Officer, Via.com (Ebix Travel), said the option is extending beyond traditional credit facilities.

“Historically, credit in travel was largely reserved for corporate clients. With TNPL, the same flexibility is now available to individual customers, widening access to high-value bookings like international flights and holiday packages,” he said.

Karan Agarwal, Director at Cox and Kings, added that the model reflects a shift in consumer behaviour. “It allows people to plan holidays without immediate financial stress, and this flexibility is increasingly valued by travellers looking for smarter ways to manage expenses,” he noted.

Who is using it?

At Scapia, about 20% of bookings use TNPL, with international flights showing nearly 90% higher demand compared to domestic travel. Goteti said Gen Z is driving this growth, using the product to plan first trips abroad and enhance overall experiences.

Sharmaa confirmed that the strongest uptake is among aspirational first-time international travellers. “The upfront cost of an overseas trip can be prohibitive. TNPL helps them cross that barrier and access travel opportunities earlier,” he explained.

According to Agarwal, the 26-45 age group in metros is adopting the model quickly. He cited Singapore, the Maldives, and Mauritius as key international destinations, while Goa and Kerala remain strong on the domestic side.

Festive travel impact

With fares typically higher during festivals and long weekends, TNPL is seen as easing the pressure of peak bookings. Goteti said it “fits the lifestyle of travellers who want affordability without delaying their plans.”

Sharmaa pointed out that it enables travellers to secure availability in advance. “This is particularly valuable during high-demand periods, though, like any credit instrument, it should be used with discipline,” he said.

Agarwal added that shorter festive getaways are becoming more viable. “The option is making peak-season travel accessible for families and young professionals who otherwise may have deferred their plans,” he said.

Outlook ahead

Goteti believes TNPL is moving beyond niche usage, supported by the broader Buy Now, Pay Later market, which is expanding in India at over 13% annually.

“As adoption rises in tier 2 and tier 3 cities, TNPL will become a mainstream travel financing option,” he said.

Agarwal said demand for flexible payments will continue to grow as travellers prioritise experiences. “It has the potential to become an integral part of how India travels, provided transparency is maintained,” he added.

Sharmaa, however, called it a “transitioning phase.”

He noted that while TNPL is expanding in high-value segments, “mainstream adoption will take longer, as cash-based payments still dominate large parts of the market.”

ALSO READ | UPI new rules from September 15: Higher transaction limits for select high-value payments



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A far, green country once more: The renaissance of Sri Lankan tourism

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In Vinland Saga, they speak of a faraway place, “a warm and fertile land, untouched by slave-raiders nor the flame of war” — where even the weary might find peace. Tolkien wrote of a similar “far, green country,” glimpsed on the edge of the world. As the plane slipped below the clouds, I thought of both. Sri Lanka stretched out in shades of green that seemed to multiply the longer I looked. A beautiful unbroken sweep of deep, restless, and endless green, cut only by the blue breath of the Indian Ocean and clouds brushing the horizon. From up here, it felt like a land made for gentleness, though its soil has known other things.

The road from Colombo’s Bandaranaike International Airport to the city was lined with coconut palms swaying in the heat, and hand-painted signs for mangoes, crab curry, and promises of “cool beer” leaning by the roadside. Every now and then, newer signs in Mandarin pointed the way to shiny casinos. The brisk air wrapped around me, and somewhere in it, I could feel sense a delicate optimism.

For the better part of a decade, Sri Lanka has lived through events that would test any country’s spirit. The shattering violence of the Easter Sunday bombings in 2019, the economic collapse of 2022, and the protests that swept through its streets with a force not seen in generations, are some of the recent occurrences in the country’s turbulent history. There were days when fuel queues curled for kilometres and nights when even candlelight felt like a luxury. Tourism, the once a proud pillar of the economy, seemed like a dream slipping further away.

And yet here we are, on the cusp of something resembling a renaissance. Sri Lanka is open again, and has stories to share.

An inner chamber from the Gangaramaya Temple in Colombo
| Photo Credit:
Ayaan Paul Chowdhury

The numbers tell part of the story. Tourist arrivals in 2024 surged past the million mark by mid-year, with India leading the way. Earnings from the sector crossed $1.5 billion in just six months, an achievement that took nearly all of the previous year to reach. The government has set its sights higher still, with 2.5 million arrivals and $4 billion in revenue by this year’s end, and twice that by 2026. It’s an enterprising plan that relies on visitor enthusiasm and also the country’s ability to convince the world it is safe, stable, and worth the journey.

Refhan Razeen, General Manager of Shangri-La Hambantota, sees the shifts in the industry up close. “It’s deeply rewarding,” he says of being part of Sri Lanka’s resurgence. “We have seen first-hand the strength of our people and the spirit of our guests, many of whom returned not just out of loyalty, but love. We are helping write a brighter chapter for the island we call home.”

It was against this period of rebuilding that Shangri-La invited me to stay at its two Sri Lankan properties — the city-front Colombo hotel and the southern coast’s Hambantota Golf Resort & Spa. On paper, they are siblings. Both unmistakably Shangri-La in their service philosophy, and both committed to a standard of comfort and care that has made the brand a byword for Asian hospitality. But in practice they felt world’s apart.

Colombo’s property is part of One Galle Face, the capital’s shiny promenade of skyscrapers, built where the Old Army Headquarters once stood. From the higher floors, the Indian Ocean glimmers beyond the new Port City — a stretch of reclaimed land shaped by Chinese cranes and capital. Its marinas are neatly drawn, and its boulevards are improbably wide, as a small development dreaming of a Dubai-on-the-Indian-Ocean future. Down on the ground, the bathroom signs are in Mandarin and English. In a place where two native tongues have long jostled for space, neither makes an appearance. Further south in Hambantota, another Chinese-built port waits in the harbour.

The view of the Galle Face as seen from the new Port City marina in Colombo
| Photo Credit:
Ayaan Paul Chowdhury

Refhan prefers to see these changes as opportunities. After all, Shangri-La, is no stranger to the idea of bridging the traditions and modernities of the East and the West. Founded in Hong Kong, it now finds itself in Sri Lanka, looking out over ports and skylines shaped by the same nation whose name it carries in its DNA. “We don’t position ourselves through geopolitics,” Refhan says, “but through the universal values of service, respect, and community.”

In Colombo, guests step into polished marble and floor-to-ceiling windows that catch the sea. Business travellers in suits share the lobby with wedding parties, the scent of jasmine from the Chi spa drifting in from somewhere above. From the sea-facing rooms, the harbour feels alive. Ships drifting in and out, the light changing hour by hour, as if the view is painting itself anew each time you look.

Mornings begin with the kind of breakfast at Central that could keep you happily seated for hours: hoppers and sambols, eggs for days, fruits cut so neatly they look like art, and an assortment of Indian breakfast essentials. By sundown, and the air loosens. Tiki Bar leans into the lazy breezes and a terrific ensemble of live jazz, with an arrack cocktail sweating in every hand. Later, at Capital Bar & Grill, I found what might be the best whiskey sour I’ve ever tasted… good enough that I went back for seconds. And then, admittedly, thirds.

The view of the upcoming Port City and harbour from the sea-facing rooms at Shangri-La Colombo
| Photo Credit:
Ayaan Paul Chowdhury

Three hours south along the new expressway, Hambantota moves to an entirely different tempo. Where Colombo was more cosmopolitan and plugged in, Hambantota is immersive, and shaped by nature and the southern coast’s easy sprawl. Set on 58 hectares along a 1.2-kilometre beach, this gorgeous property feels like a private estate. The horizon seems unbroken by anything but the sea and the air carries salt and frangipani. The property is an ecosystem of its own, with an 18-hole golf course, an artisanal village where woodcarvers work in open huts, three swimming pools, and a spa scented with Ayurvedic oils.

My time here had a way of unfolding without much planning. The grounds are so vast and winding that you can wander for hours without retracing your steps.  I somehow found myself at the archery range one afternoon, and even on a trapeze before dinner. At night, the mood changes. One evening, I walked the coastline under a full moon so bright it seemed to set the sea aglow, with the sound of the waves carrying far into the stillness. Another ended in some cheeky drama of being sternly told off by a stubborn firangi for laughing too loudly in the small hours — though it felt impossible not to in a place that makes you feel this unguarded.

A bird’s-eye view of Shangri-La Hambantota
| Photo Credit:
Special Arrangement

“Resilience is a practice,” Refhan says when asked how luxury survives in a place that has faced so much uncertainty. “Shangri-La’s five-star promise is built not on opulence, but on authenticity, care, and service from the heart. What emerged from the crises was a deeper, more meaningful kind of luxury rooted in connection, and not just aesthetics.”

That connection seems to run deep. In Hambantota, staff recall returning guests by name, in wedding parties who come back for anniversaries, and families who book the same suite each year. India now leads as Sri Lanka’s largest source market. From January to early July this year, nearly two lakh Indian travellers crossed the short stretch of water that separates the two countries, drawn by cultural familiarity and short flight time. Refhan credits this to “understanding” more than marketing. “Indian travellers are diverse, discerning, and emotionally connected to Sri Lanka. We curate experiences that reflect that through destination weddings, multigenerational travel, as well as wellness, gastronomy, and family-focused stays.”

Of course, the renaissance is fragile. The economy, though no longer in freefall, is still under the weight of an IMF programme. Public services still strain under the weight of austerity measures, and the memories of 2022’s shortages remain fresh. Alongside, Chinese investment continues to deliver infrastructure on a scale few others could match, but in the same breath, it leaves room for questions about what is owed, and to whom. Still, there’s a shared understanding here that tourism can bring in revenue quickly, rebuild confidence, and put people back to work.

Yet it’s impossible to ignore the signs of life. At Colombo’s Galle Face Green, families picnic under the sun, vendors sell kottu roti and isso wade, and children fly kites against a skyline that is, once again, growing. In Hambantota, guests cycle past rice paddies on their way to the lagoon, or head out in the wee hours to a leopard safari at Yala.

The Colombo Galle Face skyline at sunset, as seen from the Lotus Tower
| Photo Credit:
Ayaan Paul Chowdhury

The Sri Lankan push for tourism is ambitious, but it carries the intimacy of something rebuilt by hand. It’s in the small gestures of the cool towel and lime drink at check-in. It’s in the simple kindness of the earnest housekeeper who left me a handwritten note wishing me well and a good night’s sleep. It’s in our Yala safari guide, whose eyes lit up with a childlike gleam at the mere possibility of spotting a leopard, even after making the trip over a thousand times in the past decade. It’s in the shy chef who taught us to make hoppers from scratch, patient and gentle through our failed attempts, until we finally managed one that held its shape. Throughout my stay in Sri Lanka, none of these little, meaningful details felt inauthentic. “What stands out is sincerity,” Refhan says. “Guests feel seen, valued, and cared for in deeply human ways.”

It’s tempting to call this a comeback, but that would suggest a return to something familiar. What’s taking shape in Sri Lanka feels different. More like a slow turning metamorphoses toward a tourism that draws from the intimate, human textures of its people.

Sri Lanka is still finding its balance between past and future, and between dependence and self-reliance. For the traveller, that search is part of the draw. It’s not a country polished into certainty, but one still in the act of becoming. Or, as Refhan puts it, “Sri Lanka is blooming.”

This writer was in Sri Lanka at the invitation of Shangri-La



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