Imax is getting into the AI business. The exhibition giant has pacted with Runway AI for a limited run of the latter’s film-festival offerings. Imax will...
Universal and Imax‘s grand experiment to put 70MM tickets on sale a year in advance for Christopher Nolan’s The Odyssey is going quite well. Tickets for...
A new chapter is being added to Hollywood’s encyclopedia of marketing tactics, thanks to Universal and Christopher Nolan. Exactly a year to the day of the...