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Robotic-ad-click detection is the task of determining whether an ad click on an e-commerce website was initiated by a human or a software agent. Its goal...
Opportunities to show ads on the worldwide web are typically sold in real time through advertising auctions, held billions of times per day, every day. A...
Game theory is a mathematical way to describe strategic reasoning. In the game-theoretical sense, a game involves players who choose actions and, depending on their choices...
At this year’s International Conference on Machine Learning (ICML), Alice Zheng, a senior manager of applied science in Amazon’s display advertising organization, was one of the...
This year, the National Association for Business Economics’ Tech Economic Conference (TEC) is convening for only the fourth time. Amazon is one the conference’s founding partners. TEC...