The newly published report titled “Global Artificial Intelligence (A.I.) in Beauty and Cosmetics Market- By Trends, Industry Competition/Company Profiles Analysis, Revenue (US$ Billions) and Forecast Till 2034.” features in-depth analysis and an extensive study on the market, exploring its significant factors.

According to the latest market intelligence research report by InsightAce Analytic, the global Artificial Intelligence (AI) In Beauty and Cosmetics Market Size is valued at USD 4.43 Billion in 2024 and is predicted to reach USD 27.65 Billion by the year 2034 at a 20.2% CAGR during the forecast period for 2025-2034.

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In recent years, the beauty and cosmetics industry has experienced a transformative shift with the growing integration of Artificial Intelligence (AI) technologies. As a highly personalized and data-rich sector, the beauty market is ideally positioned to benefit from AI-driven innovation. These advancements enable brands to make informed, data-backed decisions and adapt strategies to stay competitive in an increasingly dynamic marketplace.

Over the past decade, the industry has undergone significant change, driven by technological innovation and a marked evolution in consumer shopping behavior. As part of a broader digital transformation, leading beauty brands have adopted AI tools to offer personalized skincare solutions and customized beauty products, meeting the specific needs of individual consumers.

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Competitive Analysis:

There has been an influx of Beauty Tech implementations on the global market with the rapid expansion of the beauty and cosmetic industry. Key companies are constantly testing and launching new features with key strategic partners with innovative services, covering the market’s demands. Their focus on serving their clients’ needs, both brands and end-consumers, and the constant technological development are the key factors in boosting market growth. Companies like L’Oréal, and PROVEN, among others, have already recognized such potential and are applying A.I. in different ways. For instance, L’Oréal is implementing A.I. strategies on their business. Followed L’Oréal, by PROVEN has the largest skincare database and, with the input from the consumer, matches their data, creating unique and customized products using A.I. mechanisms.

The prominent players in the Artificial Intelligence (A.I.) in Beauty and Cosmetics

industry include:

Beiersdorf (NIVEA SKiN GUiDE), L’Oréal’s (Modiface, Hair Coach), Olay (Skin Care App), CRIXlabs (DBA Quantified Skin), Shiseido (Optune System), Procter & Gamble (Opte Wand), My Beauty Matches, Yours Skincare, EpigenCare Inc., mySkin, Haut.AI, Luna Fofo, Revieve, ANOKAI. CA., Pure & Mine, Youth Laboratories, Spruce Beauty, Nioxin, New Kinpo Group, Perfect Corp, Symrise (Philyra), Sephora USA, Inc. (Virtual Artist), Function of Beauty LLC, Estée Lauder, Coty Inc. (Rimmel), Givaudan, Beautystack and Polyfins Technology Inc and Other Prominent Players.

Key Industry Developments from Leading Players:

• In Dec 2021, Nykaa introduced L’Oréal’s advanced, Al-powered virtual try-on technology, ModiFace. Through the launch of this new technology, Company is expected to create an enhanced beauty experience for makeup enthusiasts while buying beauty products online. ModiFace technology allows photo-realistic results and AI-enabled shade calibration. The ModiFace Technology enables virtual try-on on Nykaa’s website and mobile app, helping shoppers purchase their desired beauty products across categories, starting with the L’Oréal range of products.

• In Oct 2021, PROVEN Skincare launched of $60 Billion Regulation A+ Offering. The funds are used to invest in Company’s further A.I. innovation and talent, expand domestic and global marketing strategies for its existing product line, and invest in further research and development of new product lines and categories

• In Sept 2021, Coty, Inc. announced a multi-channel partnership agreement with Perfect Corp. Through this partnership, Company plans to strengthen its offering in virtual try-ons, online skin diagnostics and data-driven personalization for brands including CoverGirl, Sally Hansen and philosophy, among others, as well as for Coty’s broad fragrance portfolio

• In June 2021, The technology division of L’Oréal, a longtime Google enterprise customer, subscribes to Google Cloud’s Vertex A.I. platform to speed up the production of its A.I. models for cosmetic services. Google’s Vertex platform enables customers to accelerate the development, deployment, and maintenance of machine learning models by unifying Google Cloud Services, machine learning systems, and machine learning operations (MLOps) under one user interface and API.

• In Jun 2021, LVMH and Google Cloud collaborated on cloud-based A.I. solutions to create new, personalized customer experiences that foster long-term growth. Through this collaboration, the Company is anticipated to augment demand forecasting and inventory optimization, support inclusive upskilling and certification programs for employees, and elevate customer experiences through personalization.

• In June 2021, Perfect Corp. announced an integration with Google for the launch of an A.R. interactive beauty try-ons. AR-powered virtual beauty try-on experiences can help online shoppers discover and experiment with various beauty products and shades online through Google search.

• In Dec 2020, Function of Beauty received a $150 Billion strategic minority investment from L Catterton. The funds used to speed up product development, support the Company’s continuous global expansion, and expand on the Company’s already industry-leading bespoke manufacturing capabilities.

Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Regional Analysis:

North America is expected to dominate the growth of A.I. in the beauty and cosmetic market due to the expansion of the beauty and cosmetic industry and prominent e-commerce companies like Amazon and Sephora. Asia Pacific region is expected to experience the fastest growth in the global A.I. in beauty and cosmetic market due to rapidly increasing consumer spending and expansion of the e-commerce sector across the region. In emerging countries like China, India, and Japan, the beauty e-commerce space is adapting to multiple models to enhance the e-commerce shopping experience for consumers.

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The Global Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Segments

The Global Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates (Value US$ Billion) & Trend and Forecast Analysis, 2025 to 2034 based on Service/Product

• Personalized Recommendation Tools

• Performance Marketing Measurement Platforms

• Demand Forecasting and Supply Chain Tools

• Real-time Customer Service Platforms

• AI-based Beauty Devices

The Global Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates (Value US$ Billion) & Trend and Forecast Analysis, 2025 to 2034 based on Application

• Skincare

• Haircare

• Make-up

• Fragrances

• Others

The Global Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates (Value US$ Billion) & Trend and Forecast Analysis, 2025 to 2034 based on Region

• Europe

• North America

• Latin America

• Asia Pacific

• Middle East & Africa

North America Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates Revenue (US$ Billion) by Country, 2025 to 2034

• U.S.

• Canada

Europe Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates Revenue (US$ Billion) by Country, 2025 to 2034

• Germany

• France

• Italy

• Spain

• Russia

• Rest of Europe

Asia Pacific Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates Revenue (US$ Billion) by Country, 2025 to 2034

• India

• China

• Japan

• South Korea

• Australia & New Zealand

Latin America Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates Revenue (US$ Billion) by Country, 2025 to 2034

• Brazil

• Mexico

• Rest of Latin America

The Middle East & Africa Artificial Intelligence (A.I.) in Beauty and Cosmetics Market Estimates Revenue (US$ Billion) by Country, 2025 to 2034

• GCC Countries

• South Africa

• Rest of the Middle East & Africa

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Artificial intelligence and the hardware that powers it, is at the heart of a fallout in Pennsylvania, where electricity prices have risen dramatically for wholesalers and consumers due to surging demand. The governor is now threatening to abandon the state’s grid energy provider, PJM Interconnection, via Reuters. He’s demanding that PJM increase energy capacity through the acceleration of new energy plant construction and approval.

Following the launch of ChatGPT in 2023 and the explosion of competitor tools and chatbots in the months that followed, the regional transmission organization, PJM, saw a surge in demand for power as major tech companies scoured the country looking for spare grid capacity to run AI and build new data centers to support them. AI can demand a lot of power, so much so that Elon Musk is shipping an entire power plant to the US.

Elon Musk’s artificial intelligence company said Wednesday that it’s taking down “inappropriate posts” made by its Grok chatbot, which appeared to include antisemitic comments that praised Adolf Hitler.

Grok was developed by Musk’s xAI and pitched as alternative to “woke AI” interactions from rival chatbots like Google’s Gemini, or OpenAI’s ChatGPT.

Musk said Friday that Grok has been improved significantly, and users “should notice a difference.”

Since then, Grok has shared several antisemitic posts, including the trope that Jews run Hollywood, and denied that such a stance could be described as Nazism.

“Labeling truths as hate speech stifles discussion,” Grok said.

It also appeared to praise Hitler, according to screenshots of a post that has now apparently been deleted.

“We are aware of recent posts made by Grok and are actively working to remove the inappropriate posts,” the Grok account posted early Wednesday, without being more specific.

“Since being made aware of the content, xAI has taken action to ban hate speech before Grok posts on X. xAI is training only truth-seeking and thanks to the millions of users on X, we are able to quickly identify and update the model where training could be improved.

Also Wednesday, a court in Turkey ordered a ban on Grok after it spread content insulting to Turkey’s President and others.

The pro-government A Haber news channel reported that Grok posted vulgarities against Turkish President Recep Tayyip Erdogan, his late mother and well-known personalities. Offensive responses were also directed toward modern Turkey’s founder, Mustafa Kemal Atatürk, other media outlets said.

That prompted the Ankara public prosecutor to file for the imposition of restrictions under Turkey’s internet law, citing a threat to public order. A criminal court approved the request early on Wednesday, ordering the country’s telecommunications authority to enforce the ban.

It’s not the first time Grok’s behavior has raised questions.

Earlier this year the chatbot kept talking about South African racial politics and the subject of “white genocide” despite being asked a variety of questions, most of which had nothing to do with the country. An “unauthorized modification” was behind the problem, xAI said.

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