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Pornhub to introduce ‘government approved’ UK age checks

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Chris Vallance & Liv McMahon

Technology reporters

Getty Images Pornhub's logo displayed on a smartphone, with the company's logo displayed on a white background behind it.Getty Images

Pornhub and a number of other major adult websites have confirmed they will introduce enhanced age checks for users from next month.

Parent company Aylo says it is bringing in “government approved age assurance methods” but has not yet revealed how it will require users to prove they are over 18.

Regulator Ofcom has previously said simply clicking a button, which is all the adult site currently requires, is not enough.

Ofcom said the changes would “bring pornography into line with how we treat adult services in the real world.”

The Online Safety Act requires adult sites to introduce “robust” age checking techniques by this summer.

Approved measures include demanding photo ID or running credit card checks before users can view sexually explicit material.

“Society has long protected youngsters from products that aren’t suitable for them, from alcohol to smoking or gambling,” said Oliver Griffiths, Ofcom’s group director of online safety, in a statement.

“For too long children have been only a click away from harmful pornography online.”

Mr Griffiths said assurances from Aylo and several other porn providers, including Stripchat and Streamate, regarding the introduction of new age checks showed “change is happening”.

The regulator said its recent research indicated 8% of children aged 8-14 in the UK had visited an online porn site or app over a 28-day period.

This included about 3% of eight to nine year olds, its survey suggests.

Derek Ray-Hill, interim chief executive at the Internet Watch Foundation, warned that children’s’ exposure to online porn at a very young age, or to violent sexual material, could normalise harmful behaviour offline.

“We welcome platforms doing all they can to comply with the Online Safety Act and prevent children accessing pornography,” he said.

“We know that highly effective age assurance can play a vital role in protecting young users from accessing harmful and inappropriate material on social media and other platforms,” said Rani Govender, policy manager for child safety online at the NSPCC.

“It is time tech companies take responsibility for ensuring children have safe, age-appropriate experiences online, and we welcome the progress that Ofcom are making in this space.”

Scrutiny over child safety

Getty Images A screenshot shown of Pornhub's age gate which tells users "this is an adult website" and gives them an option to select "I am 18 or older - enter" as the highlighted option.Getty Images

“Click away” age gates on porn sites including Pornhub have been criticised by regulators.

Pornhub is the most visited porn site in the UK and around the world, according to data from Similarweb.

It has been under scrutiny by regulators worldwide over its measures to prevent children accessing adult content.

The European Commission announced an investigation into Pornhub, along with two other adult platforms, at the end of May.

In the UK, Ofcom is probing several adult sites it believes may be failing to abide by its child safety rules.

Aylo’s vice president of brand and community Alex Kekesi said Ofcom presented a variety of flexible methods of age assurance that were less intrusive than those it had seen in other jurisdictions.

“Ofcom recognises the scale of the challenge ahead and is approaching it with thorough consideration,” she said.

The regulator’s model is “the most robust in terms of actual and meaningful protection we’ve seen to date,” she added.

“When governments and regulators engage with industry in good faith, the outcome is not just better compliance, it’s smarter, more effective solutions”.

Aylo said it would introduce the new methods to check user ages on its sites by 25 July, but so far has not spelt out what techniques it will use to verify age.

It says it will detail the measures closer to the July enforcement date, but users will be offered a range of options.

Under the Online Safety Act, providers of platforms where children could encounter porn and harmful content must have measures in place to stop them accessing it.

The Act requires this to take place chiefly through the use of technology that is “highly effective” in determining whether a user is 18.

Ofcom said in January this could include solutions such as photo ID matching, digital identity services or facial age estimation.

Porn providers that fail to meet the Act’s requirements could face enforcement action such as huge fines.

‘Greater danger’

Some experts and digital rights groups, as well as porn providers themselves, are concerned that regulators’ efforts to compel porn sites to verify the age of users could have privacy and security implications.

Civil liberties organisation the Open Rights Group is concerned the Online Safety Act age check requirements for platforms may introduce “a wide range of new cybersecurity risks for users,” or even push children towards more dangerous sites.

“Speaking as a parent I’m worried that children and young people who attempt to bypass age checks may inadvertently expose themselves to greater online harms,” said James Baker, its platform power and free expression program manager.

“These include stumbling across unregulated or underground sites, installing malware, or being targeted by exploitative actors in less moderated spaces,” he told the BBC.

“In trying to ‘protect’ them, we risk pushing them toward greater danger.”

The group said it also doubts the UK’s data protection regime or regulatory enforcement is “robust enough” to ensure user safety around possible collection of sensitive identity data or linking it to browsing habits.



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Scientists create biological artificial intelligence system

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The original development of directed evolution, performed first in bacteria, was recognised by the 2018 Noble Prize in Chemistry.

“The invention of directed evolution changed the trajectory of biochemistry. Now, with PROTEUS, we can program a mammalian cell with a genetic problem we aren’t sure how to solve. Letting our system run continuously means we can check in regularly to understand just how the system is solving our genetic challenge,” said lead researcher Dr Christopher Denes from the Charles Perkins Centre and School of Life and Environmental Sciences

The biggest challenge Dr Denes and the team faced was how to make sure the mammalian cell could withstand the multiple cycles of evolution and mutations and remain stable, without the system “cheating” and coming up with a trivial solution that doesn’t answer the intended question.

They found the key was using chimeric virus-like particles, a design consisting of taking the outside shell of one virus and combining it with the genes of another virus, which blocked the system from cheating.

The design used parts of two significantly different virus families creating the best of both worlds. The resulting system allowed the cells to process many different possible solutions in parallel, with improved solutions winning and becoming more dominant while incorrect solutions instead disappear.

“PROTEUS is stable, robust and has been validated by independent labs. We welcome other labs to adopt this technique. By applying PROTEUS, we hope to empower the development of a new generation of enzymes, molecular tools and therapeutics,” Dr Denes said.

“We made this system open source for the research community, and we are excited to see what people use it for, our goals will be to enhance gene-editing technologies, or to fine tune mRNA medicines for more potent and specific effects,” Professor Neely said.



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When It’s Time to Leave a Career You’re Passionate About

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From commencement speeches to career advice columns, the call to “follow your passion” is all around us. The advice, increasingly doled out and internalized, is clear: Find work you love, and pursue it relentlessly. But a wealth of research shows that we don’t often get it right on the first try. Pursuing a passion can leave you burned out or misaligned with who you’ve become.





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2 Artificial Intelligence (AI) Stocks That Could Help Make You a Millionaire

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The cat is out of the bag with artificial intelligence (AI). Trillions of dollars in value have been added to stock portfolios on the backs of the AI revolution in just a few years. Nvidia is knocking on the door of a $4 trillion market capitalization. It is difficult to find undervalued AI stocks right now.

But it is not impossible. Here are two AI stocks — ASML (ASML -0.73%) and Alphabet (GOOG 0.51%) — that look undervalued and can help investors become millionaires if they buy and hold for the long term.

Image source: Getty Images.

Helping build advanced computer chips

ASML is the leading seller of lithography equipment for making advanced semiconductors. In some cases, it is the only provider on the market. Lithography in this case is the use of lights and lasers to print tiny patterns on objects such as semiconductors. Advanced semiconductors require intricate designs over microscopic areas, which helps them generate more efficient computing power for AI applications.

With its advanced extreme ultraviolet lithography systems (EUV), ASML is the only provider of machines that help make advanced semiconductors for the likes of Nvidia. This makes it a vital point in the semiconductor supply chain and a monopoly seller of its equipment today. Not a bad place to be in when semiconductor demand is soaring because of the insatiable need for more AI computer chips.

Over the past 12 months, ASML generated $33 billion in revenue, which has grown a cumulative 353% in the last 10 years. Operating income has grown 551% to $11 billion. The company’s growth is not linear because of lumpy equipment sales to large factories and the cyclicality of the semiconductor industry, but over the long term, demand prospects look fantastic. Manufacturers are planning hundreds of billions of dollars in capital expenditures to build new semiconductor factories. These factories will be stuffed with ASML lithography equipment.

ASML has a trailing price-to-earnings (P/E) ratio of 33. This is not dirt cheap in a vacuum, but I believe it makes the stock undervalued because of its future growth prospects, which will bring this P/E ratio down to a much more reasonable level. Buy ASML stock today and hold on tight for the long term.

ASML PE Ratio Chart

ASML PE Ratio data by YCharts

AI for consumers and enterprises

One of the reasons for the increased demand for computer chips and ASML equipment — perhaps the largest reason — is Alphabet. The owner of Google, Google Cloud, YouTube, Waymo, and Gemini keeps doubling down on AI.

The big technology company can win in AI by playing two fronts: consumer and enterprise applications. With everyday users it is adding new AI tools to Google Search while building out advanced conversational AI with the Gemini application. Gemini now has an estimated 350 million active users and is growing rapidly, although it is still smaller than OpenAI’s ChatGPT.

With immense scale and resources, Alphabet will be able to deploy AI tools across its applications that are used by billions of people around the globe.

On the enterprise side, Google Cloud is one of the leading AI cloud companies due to its advanced computing infrastructure. Google Cloud revenue grew 28% year over year last quarter to $12.3 billion, making it the fastest-growing segment for Alphabet. The division has invested heavily in its own computer chips called Tensor Processing Units (TPUs), which make it more efficient to build AI software applications on Google Cloud.

There is expected to be hundreds of billions of dollars spent on AI cloud workloads in the coming years, which will help Google Cloud keep growing as a bigger piece of the Alphabet pie.

Overall, Alphabet generated a whopping $360 billion in revenue over the past 12 months and $117.5 billion in operating income. Investors were previously worried about saturation of usage at Google Search, which has now proliferated around the globe. However, with the rise of AI applications, Alphabet looks to have increased its addressable market in organizing the world’s information, the company’s famous slogan. This will help revenue and earnings keep growing over the next decade.

Today, you can buy Alphabet stock at a measly P/E ratio of 20. This makes the stock undervalued if you plan on holding for many years into the future.

Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. Brett Schafer has positions in Alphabet. The Motley Fool has positions in and recommends ASML, Alphabet, and Nvidia. The Motley Fool has a disclosure policy.



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