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India’s Cultural Wanderlust Is Redefining Travel In 2025 | Travel News

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Eight in ten Indians now say they plan their trips around cultural experiences, be it grand festivals, local traditions, or ancient heritage, says report.
From Kerala’s backwaters and Ayurveda to the Northeast’s tribal festivals, travellers are weaving deeper meaning into their journeys
For decades, Indian holidays often meant quick getaways, famous monuments, or beaches with family. But 2025 is bringing a different mood to the way India travels. According to Skyscanner’s latest Cultural Tourism report, culture has shifted from being a backdrop to becoming the very purpose of a journey. Eight in ten Indians now say they plan their trips around cultural experiences, be it grand festivals, local traditions, or ancient heritage.
Festivals as the New Compass
More than half of Indian travellers (55%) have attended cultural festivals or fairs, and a staggering 76% have even altered travel plans just to witness a cultural spectacle. This year, Durga Puja in Kolkata (53%), Lathmar Holi in Barsana (51%), and Onam in Kerala (35%) top the must-see list. Beyond festivals, historical cities like Jaipur and Varanasi, and UNESCO World Heritage sites such as Hampi and the Taj Mahal, continue to pull in culture-curious Indians. Skyscanner data even shows that searches for Varanasi have increased by 76% in 2025 compared to the previous year.
Hidden Gems Take Centre Stage
It’s not just the big names that are drawing attention. An overwhelming 93% of travellers said they would consider lesser-known destinations if they offered authentic cultural experiences. This reflects a growing appetite for hidden gems: villages, towns, and communities where traditions thrive away from crowded tourist trails. One way to explore these hidden treasures is by using Skyscanner’s ‘Explore Everywhere’ search feature, with filter options like ‘underrated destinations’ and ‘art and culture’ to make it easier than ever to find the perfect spot for a unique tradition-rich escape.
Travel for Connection And Meaning
“Indian travellers are moving beyond holidays taken only for leisure. The growing quest for depth has given rise to a new archetype, the culture-curious traveller, one who seeks knowledge, connection, and fulfilment,” said Neel Ghose, Skyscanner Travel Trends and Destinations Expert. “For them, success is measured in stories carried home that deepen their sense of people and place. Interestingly, our report also highlights that 71% prefer to travel with family, followed by 62% with friends, and 56% with a partner or spouse. This shows travel today is shifting from sights seen, to connections deepened and Skyscanner’s all-in-one app makes it easier and more affordable to plan those meaningful journeys.”
From Observing to Immersing
The new cultural traveller doesn’t want to just watch; they want to participate. Four in ten want to explore heritage villages or eco-cultural communities, while 38% are keen on culinary trails that reveal the roots of local cuisines. As Dr. Aditi Rawat of Pahle India Foundation puts it, “Cultural tourism is fast becoming a defining lens through which Indian travellers experience their country and the world. The trend is moving towards combining cultural discovery with comfort, luxury, and leisure, a blend that encourages longer stays and deeper engagement. Catalysed by rising accessibility, robust infrastructure, and digital connectivity, it is reshaping travel from passive sightseeing to immersive storytelling, where visitors engage with living heritage, traditions, and narratives that define each destination.”
Safety, Planning, and Smart Hacks
Practicality, of course, remains key. Safety ranks as the top consideration (45%) when choosing a cultural trip, followed by authenticity (33%) and seasonality (31%). Most travellers start planning one to two months in advance, leaning on social media (45%), friends and family (39%), and apps like Skyscanner (27%) for inspiration. And when it comes to booking, value matters! 60% say knowing the cheapest time to fly during a festival is their most helpful hack.
To further assist Indians in charting their journeys, Neel Ghose added, “For travellers seeking inspiration, describing your ideal getaway on Skyscanner’s app-only AI feature, Savvy Search can help uncover temple cities, native lands, royal palaces, and more. The tool curates a list of destinations based on the prompts, directing you to Skyscanner’s flight search, letting you compare the best prices. And, when it comes to planning, for those looking to make the most of their holiday around a festival, a simple hack is to use the ‘Whole Month’ view to spot the cheapest days to fly around the date! Smart planning choices like these can help unlock cultural experiences without breaking the bank, letting you create memories and returning home with learnings that last a lifetime.”
A Cultural Wave Shaping Tourism’s Future
What’s clear is that cultural curiosity isn’t just a passing trend; it’s reshaping Indian tourism itself. From Kerala’s backwaters and Ayurveda to the Northeast’s tribal festivals, travellers are weaving deeper meaning into their journeys. Supported by government initiatives such as Dekho Apna Desh and Swadesh Darshan 2.0, cultural tourism is becoming both an economic driver and a custodian of India’s diverse identity. As Dr. Aditi Rawat notes, “It is revitalising economies, positioning diversity as a global asset, and turning sites and practices into hubs that attract global visitors, empower local communities, and shape the future of India’s tourism economy.”
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These Are The Best Whale Watching Spots In India – Travel and Leisure Asia

These Are The Best Whale Watching Spots In India Travel and Leisure Asia
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Heavy Rains Lash Gurugram, Noida, Ghaziabad; Schools, Offices Closed, Airlines Issue Travel Advisory

Delhi-NCR Weather: The India Meteorological Department (IMD) has issued a heavy rainfall alert for Delhi-NCR, including Noida, Gurugram, and Ghaziabad, as relentless monsoon showers continue to lash northern India. Today’s weather forecast for Delhi warns of intense downpours throughout the day.
02/09/2025: 05:25 IST; Light to moderate rainfall is very likely to occur at Barwala, Jind, Mahendargarh, Rewari, Narnaul, Bawal, Nuh (Haryana) Saharanpur, Deoband, Muzaffarnagar, Bijnaur, Pilakhua, Hapur, Gulaoti, Sikandrabad, Bulandshahar, Shikarpur, Pahasu (U.P.) Bhiwari,
— RWFC New Delhi (@RWFC_ND) September 1, 2025
In Gurugram, heavy rains have triggered severe waterlogging and massive traffic jams, with reports of a 7-kilometre-long traffic snarl. The District Disaster Management Authority (DDMA) has issued an orange alert for the city, advising the closure of all schools, colleges, and offices, and encouraging work-from-home arrangements.
Meanwhile, Noida and Ghaziabad are also experiencing heavy rainfall. The IMD’s weather alert extends to Himachal Pradesh and Uttarakhand, where a red alert has been issued due to the risk of flash floods and extremely heavy rainfall. Punjab and Jammu & Kashmir remain under an orange warning. As per today’s forecast, schools and offices in affected regions are expected to remain closed to ensure public safety.
Travel Advisory
🚧⛈Heads up, #Delhi travellers!
Due to today’s downpour, several roads across #Delhi are currently blocked or experiencing slow movement.
Please allow extra time, take an alternate route if possible, and check your flight status on our website or app before…
— IndiGo (@IndiGo6E) September 1, 2025
Air India also issued a passenger advisory: ” Rain may impact flight operations to and from Delhi today. Please check your flight status here https://airindia.com/in/en/manage/flight-status.html before heading to the airport and allow extra time for your journey to the airport.”
Rain may impact flight operations to and from Delhi today.
Please check your flight status here https://t.co/5vemTROi62 before heading to the airport and allow extra time for your journey to the airport.
— Air India (@airindia) September 1, 2025
Delhi-NCR Rains: Avoid These Routes In Gurugram
Many parts of Gurugram experienced severe waterlogging on Monday following hours of continuous rain. Commuters reported flooding at major junctions including Hero Honda Chowk, Sohna Road, Narsinghpur stretch on NH-48, IFFCO Chowk, and Sectors 29 and 31. Traffic crawled along Golf Course Road and MG Road due to knee-deep water. Authorities have urged residents to avoid flood-prone areas during peak hours and to opt for alternate routes or work-from-home options where possible.
Delhi-NCR Rains: Are Schools, Offices Open In Gurugram Today?
Gurugram recorded over 100 mm of rainfall between 3 PM and 7 PM on September 1. In response to IMD’s orange alert, the District Disaster Management Authority has directed the closure of all offices on Tuesday (September 2), advising businesses to allow employees to work from home.
#Advisory – District Disaster Management Authority, Gurugram ⚠️
🌧️ Gurugram recorded over 100 mm of rainfall today (01 Sept, 3 PM – 7 PM).
📢 IMD Forecast: Orange Alert – Heavy to Very Heavy Rainfall on 02 Sept 2025.👉 Instructions issued:
All corporate & private offices in… pic.twitter.com/0XoVqXdbEJ
— DIPRO Gurugram (@diprogurugram1) September 1, 2025
All schools in the district have also been advised to conduct online classes on Tuesday, September 2, 2025.
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The slow train from North Korea: How Kim Jong-un is travelling to China

SEOUL: North Korea’s Kim Jong-un left Pyongyang by train on Monday on his way to Beijing, Yonhap news agency reported, relying on a slow but specialised form of transport that the country’s leaders have used for decades.It was not clear which train he used, but in the past he has used bulletproof trains that offer a safer and more comfortable space for a large entourage, security guards, food and amenities, and a place to discuss agendas ahead of meetings, experts say. Since becoming the head in late 2011, Kim has used a train to visit China, Vietnam, and Russia.It is unclear how many trains North Korean leaders have used over the years, but Ahn Byung-min, a South Korean expert on North Korean transportation, has said multiple trains were needed for security reasons.Ahn said those trains have 10 to 15 carriages each, some of which are used only by the leader, such as a bedroom, but others carry security guards and medical staff. They also usually have space for Kim’s office, communications equipment, a restaurant, and several car transportation carriages for two armoured Mercedes, he added.A video released in 2018 by North Korean state TV showed Kim meeting with top Chinese officials in a wide train car ringed with pink couches. The video also showed the carriage housing Kim’s office, with a desk and chair, and a map of China and the Korean peninsula.In 2020, state TV footage showed Kim riding a train to visit a typhoon-hit area, offering a glimpse of a carriage decorated with flower-shaped lighting and zebra-printed fabric chairs.When Kim Jong-un took the train to Russia, including in 2023 for a summit with President Putin, its wheel assemblies had to be reconfigured at a border station because the two countries use different rail gauges, Ahn said.While there is no such requirement for China, a Chinese locomotive pulls the train once it crosses the border, because a local engineer knows the rail system and signals, said Kim Han-tae, a South Korean former train engineer.Ahn noted the serial numbers were either 0001 or 0002, suggesting China was providing him with engines reserved for the most senior officials. The train can reach speeds of up to 80kms/hr on China’s network, compared with a maximum of about 45kms/ hr on North Korea’s tracks, Ahn said. North Korea’s founding leader, Kim Il Sung, Kim’s grandfather, travelled abroad by train regularly until his death in 1994.(Taken from Reuters)
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