Connect with us

Ethics & Policy

How Can AI Strengthen and Sustain Informed and Connected Communities?

Published

on


When Partnership on AI began its programming in 2018, AI could generate videos, recommend content, and simulate conversations. Deepfakes were not yet widespread or perfectly photorealistic, but PAI was working across sectors to anticipate what lay ahead for our information ecosystem. Even as AI capabilities were evolving, we collaborated with partners across industries to prepare for its potential impacts. Newsrooms like the BBC were grappling with how their existing journalistic standards could address novel AI risks. Social media platforms like Meta (then Facebook) hoped to better support audiences encountering AI-generated content and to identify associated harms. Dating apps like Bumble were asking how to authenticate profiles as real and prepare for an influx of AI profiles.

As we predicted in 2019, “AI systems promise to augment human perception, cognition, and problem-solving abilities. [But] they also pose risks of manipulation, abuse, and other negative consequences, both foreseen and unintended.” Over the years that followed, many of those risks and opportunities materialized. AI was clearly ushering in an unprecedented era of knowledge sharing and connection online, but the pace of change was about to accelerate dramatically.

OpenAI’s release of DALL-E in 2021 brought generative AI, and specifically synthetic media, to the public. ChatGPT’s launch in 2022 accelerated this transformation. Since then, we’ve witnessed profound improvements in the technology’s realism and accessibility, fundamentally impacting trust and truth online.

When a deepfake image of the Pentagon on fire moved financial markets in 2023, PAI’s early decision to focus on AI and media integrity proved prescient. PAI’s Synthetic Media Framework provided builders, creators, and distributors of synthetic media with responsible use guidelines and transparency measures to empower people in the AI age. Eighteen diverse institutions — from OpenAI to Code for Africa to the CBC to TikTok — signed on to our guidance, and all of them wrote long form case studies examining adoption of the recommendations in real-world scenarios.

“AI transcends its purely technological status, simultaneously affecting how people socialize and consume knowledge.”

Yet, even as we addressed synthetic media’s challenges to impersonation and misrepresentation, AI has continued evolving in new directions. Now, in 2025, we confront an evolved AI landscape where interactive and increasingly capable, “personlike” AI systems, like AI agents and chatbots, affect how people understand each other and the world around them.

Today people not only develop relationships through AI, but also with AI — for romantic, therapeutic, or social purposes. Information and knowledge are increasingly synthesized and delivered through chatbots and conversational interfaces.

AI has become central to social connection and public knowledge, vital precursors to healthy epistemic communities, vibrant democracies, and overall human flourishing. According to a Pew Research Study, 57% of Americans surveyed report using AI at least once a day.

While the foundations for this transformation were laid years ago, AI’s capabilities — and consumer packaging, public integration, and use — have transformed. Today’s tools are more dynamic, emotionally evocative, sycophantic, personalized, persuasive, and interactive, making them seem genuinely “personlike” to users. To the teenager chatting daily with Character.AI’s virtual companions or the elderly person asking Amazon’s Alexa questions throughout the day, AI transcends its purely technological status, simultaneously affecting how people socialize and consume knowledge.

Meeting this moment in AI requires the entire ecosystem — not just technology companies, but also civil society, government, philanthropy, academia, media, and the public — to bring both attention and intention to how we all shape AI’s trajectory. Stakeholders must grapple with how our informational and social lives intertwine: how misleading ideas spread through social networks, how chatbots become trusted advisors, and how the quality of our social lives affects not only our emotional well being, but also our participation in public discourse and civic life.

Trust in information is fundamentally trust in sources and people. AI systems that cannot navigate both trustworthy communication and authentic human connection will fail at their most critical moments.

Partnership on AI’s Newest Area of Work: AI and Human Connection

To meet these interconnected challenges, PAI is launching a new area of work: AI and Human Connection. It will build upon PAI’s established leadership in AI and Media Integrity, and knowledge base from its Collaborations Between People and AI Systems projects, ultimately responding to the pressing question: How can AI strengthen and sustain informed and connected communities?

As researchers at Google DeepMind recently emphasized, we “must anticipate, monitor and mitigate against risks introduced by anthropomorphic AI design.” PAI’s AI and Human Connection program answers this call.

Some AI systems are built to give us information, but they’re starting to feel like friends or companions. Other AI systems are made for socializing, but they end up teaching us and shaping what we believe. To handle these changes properly, we need to design AI systems that tackle both information-sharing and connection.

“Trust in information is fundamentally trust in sources and people.”

Our work on AI and Human Connection will cultivate the interdisciplinary expertise needed to create AI that fortifies human epistemic and social communities in an age of unprecedented informational and relational complexity. Ultimately, it will address the ways that AI is changing how we connect with each other and how we learn about the world.

This effort will expand on seven years of previous work promoting AI that supports knowledge and connection. Since 2018, PAI has created and driven adoption of practical guidance that ensures AI positively impacts the trustworthiness of media and information. In particular, PAI’s Synthetic Media Framework continues to support AI practitioners and policymakers. Through long-form case studies, we also provide a venue for reflection on synthetic media developments and transparent documention of how practitioners adopt our guidance.

These insights can support responsible development of anthropomorphic AI, too.
PAI provides recommendations on fairness, documentation, disclosure, transparency, consent, and responsible and harmful uses that can be adapted to the increasingly capable AI systems of today.

What’s Next?

New Steering Committee. PAI’s AI and Media Integrity Steering Committee was integral to the creation and adoption of PAI’s Synthetic Media Framework. We build on this success through the formation of an AI and Human Connection Steering Committee, focused on advancing adoption of PAI’s Synthetic Media Framework with new technologies and shaping the field around knowledge-and connection affirming AI. The Steering Committee will include experts from Thorn, the ACLU, the Knight First Amendment Institute, and the CBC; the full group will be announced in late 2025

Workshop on AI and Human Connection. In the next year, PAI will convene its first workshop on this new topic — focusing on how we can develop a comprehensive roadmap for research, policy, and technology development to ensure interactive AI systems positively affect information, communication, and human connection. The roadmap will support a framework following a similar adoption model to our Synthetic Media Framework: practitioners will implement it, civil society will use it for advocacy, and policymakers crafting norms, standards, and regulations on related topics (like those we’ve recently seen in California and New York) will reference it.

Synthetic Media Framework. The Synthetic Media Framework is foundational to our future work. We will continue to work with organizations to promote its adoption and integration into new sectors and to share its insights with policymakers around the world.

The next year is critical. Society needs a new generation of AI practitioners, researchers, and leaders who understand that information and media integrity and social trust aren’t separate problems — they’re two manifestations of the same challenge: building AI systems that help humans discern and embrace what’s real, true, authentic, and human. PAI’s AI and Human Connection Program will broaden, and deepen, our Partner community’s impact.

To stay up to date on PAI’s AI and Human Connection Program as we tackle these defining challenges, sign up for our newsletter. Connect with our growing community of Partners, contribute your expertise, and help us forge the path forward, together.

Let’s build a world where AI connects communities rather than fragments them, where information systems inform rather than confuse, and where digital interactions enhance rather than degrade human dignity.



Source link

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Ethics & Policy

Hyderabad: Dr. Pritam Singh Foundation hosts AI and ethics round table at Tech Mahindra

Published

on


The Dr. Pritam Singh Foundation and IILM University hosted a Round Table on “Human at Core: AI, Ethics, and the Future” in Hyderabad. Leaders and academics discussed leveraging AI for inclusive growth while maintaining ethics, inclusivity, and human-centric technology.

Published Date – 30 August 2025, 12:57 PM




Hyderabad: The Dr. Pritam Singh Foundation, in collaboration with IILM University, hosted a high-level Round Table Discussion on “Human at Core: AI, Ethics, and the Future” at Tech Mahindra, Cyberabad.

The event, held in memory of the late Dr. Pritam Singh, pioneering academic, visionary leader, and architect of transformative management education in India, brought together policymakers, business leaders, and academics to explore how India can harness artificial intelligence (AI) while safeguarding ethics, inclusivity, and human values.


In his keynote address, Padmanabhaiah Kantipudi, IAS (Retd.), Chairman of the Administrative Staff College of India (ASCI),

paid tribute to Dr. Pritam Singh, describing him as a nation-builder who bridged academia, business, and governance.
The Round Table theme, Leadership: AI, Ethics, and the Future, underscored India’s opportunity to leverage AI for inclusive growth across healthcare, agriculture, education, and fintech—while ensuring technology remains human-centric and trustworthy.



Source link

Continue Reading

Ethics & Policy

AI ethics: Bridging the gap between public concern and global pursuit – Pennsylvania

Published

on


(The Center Square) – Those who grew up in the 20th and 21st centuries have spent their lives in an environment saturated with cautionary tales about technology and human error, projections of ancient flood myths onto modern scenarios in which the hubris of our species brings our downfall.

They feature a point of no return, dubbed the “singularity” by Manhattan Project physicist John von Neumann, who suggested that technology would advance to a stage after which life as we know it would become unrecognizable.

Some say with the advent of artificial intelligence, that moment has come. And with it, a massive gap between public perception and the goals of both government and private industry. While states court data center development and tech investments, polling from Pew Research indicates Americans outside the industry have strong misgivings about AI.

In Pennsylvania, giants like Amazon and Microsoft have pledged to spend billions building the high-powered infrastructure required to enable the technology. Fostering this progress is a rare point of agreement between the state’s Democratic and Republican leadership, even bringing Gov. Josh Shapiro to the same event – if not the same stage – as President Donald Trump.

Pittsburgh is rebranding itself as the “global capital of physical AI,” leveraging its blue-collar manufacturing reputation and its prestigious academic research institutions to depict the perfect marriage of code and machine. Three Mile Island is rebranding itself as Crane Clean Energy Center, coming back online exclusively to power Microsoft AI services. Some legislators are eager to turn the lights back on fossil fuel-burning plants and even build new ones to generate the energy required to feed both AI and the everyday consumers already on the grid.

– Advertisement –

At the federal level, Trump has revoked guardrails established under the Biden administration with an executive order entitled “Removing Barriers to American Leadership in Artificial Intelligence.” In July, the White House released its “AI Action Plan.”

The document reads, “We need to build and maintain vast AI infrastructure and the energy to power it. To do that, we will continue to reject radical climate dogma and bureaucratic red tape, as the Administration has done since Inauguration Day. Simply put, we need to ‘Build, Baby, Build!’”

To borrow an analogy from Shapiro’s favorite sport, it’s a full-court press, and there’s hardly a day that goes by that messaging from the state doesn’t tout the thrilling promise of the new AI era. Next week, Shapiro will be returning to Pittsburgh along with a wide array of luminaries to attend the AI Horizons summit in Bakery Square, a hub for established and developing tech companies.

According to leaders like Trump and Shapiro, the stakes could not be higher. It isn’t just a race for technological prowess — it’s an existential fight against China for control of the future itself. AI sits at the heart of innovation in fields like biotechnology, which promise to eradicate disease, address climate collapse, and revolutionize agriculture. It also sits at the heart of defense, an industry that thrives in Pennsylvania.

Yet, one area of overlap in which both everyday citizens and AI experts agree is that they want to see more government control and regulation of the technology. Already seeing the impacts of political deepfakes, algorithmic bias, and rogue chatbots, AI has far outpaced legislation, often to disastrous effect.

In an interview with The Center Square, Penn researcher Dr. Michael Kearns said that he’s less worried about autonomous machines becoming all-powerful than the challenges already posed by AI.

– Advertisement –

Kearns spends his time creating mathematical models and writing about how to embed ethical human principles into machine code. He believes that in some areas like chatbots, progress may have reached a point where improvements appear incremental for the average user. He cites the most recent ChatGPT update as evidence.

“I think the harms that are already being demonstrated are much more worrisome,” said Kearns. “Demographic bias, chatbots hurling racist invectives because they were trained on racist material, privacy leaks.”

Kearns says that a major barrier to getting effective regulatory policy is incentivizing experts to leave behind engaging work in the field as researchers and lucrative roles in tech in order to work on policy. Without people who understand how the algorithms operate, it’s difficult to create “auditable” regulations, meaning there are clear tests to pass.

Kearns pointed to ISO 420001. This is an international standard that focuses on process rather than outcome to guide developers in creating ethical AI. He also noted that the market itself is a strong guide. When someone gets hurt or hurts someone else using AI, it’s bad for business, incentivizing companies to do their due diligence.

He also noted crossroads where two ethical issues intersect. For instance, companies are entrusted with their users’ personal data. If policing misuse of the product requires an invasion of privacy, like accessing information stored on the cloud, there’s only so much that can be done.

OpenAI recently announced that it is scanning user conversations for concerning statements and escalating them to human teams, who may contact authorities when deemed appropriate. For some, the idea of alerting the police to someone suffering from mental illness is a dangerous breech. Still, it demonstrates the calculated risks AI companies have to make when faced with reports of suicide, psychosis, and violence arising out of conversations with chatbots.

Kearns says that even with the imperative for self-regulation on AI companies, he expects there to be more stumbling blocks before real improvement is seen in the absence of regulation. He cites watchdogs like the investigative journalists at ProPublica who demonstrated machine bias against Black people in programs used to inform criminal sentencing in 2016.

Kearns noted that the “headline risk” is not the same as enforceable regulation and mainly applies to well-established companies. For the most part, a company with a household name has an investment in maintaining a positive reputation. For others just getting started or flying under the radar, however, public pressure can’t replace law.

One area of AI concern that has been widely explored in the media is the use of AI by those who make and enforce the law. Kearns said, for his part, he’s found “three-letter agencies” to be “among the most conservative of AI adopters just because of the stakes involved.

In Pennsylvania, AI is used by the state police force.

In an email to The Center Square, PSP Communications Director Myles Snyder wrote, “The Pennsylvania State Police, like many law enforcement agencies, utilizes various technologies to enhance public safety and support our mission. Some of these tools incorporate AI-driven capabilities. The Pennsylvania State Police carefully evaluates these tools to ensure they align with legal, ethical, and operational considerations.”

PSP was unwilling to discuss the specifics of those technologies.

AI is also used by the U.S. military and other militaries around the world, including those of Israel, Ukraine, and Russia, who are demonstrating a fundamental shift in the way war is conducted through technology.

In Gaza, the Lavender AI system was used to identify and target individuals connected with Hamas, allowing human agents to approve strikes with acceptable numbers of civilian casualties, according to Israeli intelligence officials who spoke to The Guardian on the matter. Analysis of AI use in Ukraine calls for a nuanced understanding of the way the technology is being used and ways in which it should be regulated by international bodies governing warfare in the future.

Then, there are the more ephemeral concerns. Along with the long-looming “jobpocalypse,” many fear that offloading our day-to-day lives into the hands of AI may deplete our sense of meaning. Students using AI may fail to learn. Workers using AI may feel purposeless. Relationships with or grounded in AI may lead to disconnection.

Kearns acknowledged that there would be disruption in the classroom and workplace to navigate but it would also provide opportunities for people who previously may not have been able to gain entrance into challenging fields.

As for outsourcing joy, he asked “If somebody comes along with a robot that can play better tennis than you and you love playing tennis, are you going to stop playing tennis?”



Source link

Continue Reading

Ethics & Policy

“AI Ethics” Discourse Ignores Its Deadliest Use: War

Published

on


AI Ethics is a hot topic in the artificial intelligence world. It features in keynote speeches at major conferences and spawns entire dedicated safety teams at large companies—all the while, government, industry and academic leaders make a point of how hard they’re working to make sure AI proceeds in an ethical way. Ostensibly, this is a response to well-founded fears about the technology’s possible (and proven) downsides, like its threat to the job market, or potential for harm in mental health settings

(more…)

Continue Reading

Trending