Ethics & Policy
How AI trainers and ethics officers are powering India’s next-gen deep tech innovation

The definition of engineering excellence is evolving in the age of AI. Engineers are no longer just solving mechanical or computational problems; they are at the center of building, integrating, and governing intelligent systems that will define India’s Techade. As enterprises move from cautious experimentation with generative AI to deploying agentic AI at scale, a new generation of engineering-driven roles is emerging: AI Trainers who design, deploy, and integrate AI into enterprise systems, and Ethics Officers who ensure this transformation is guided by fairness, accountability, and trust. These roles embody the spirit of deep tech and engineering excellence, proving that the future of technology will be shaped as much by responsible human oversight as by algorithms and machines.
New Wave of Job Roles: AI trainers
Traditionally, AI training is attributed to Data Scientists building predictive, classification, regression, or clustering models to extract insights and automate decision-making. However, the role has split into two distinct tracks. Engineering AI Trainers focus on deploying AI applications at scale by building internal chatbots, integrating AI into existing systems, and ensuring seamless delivery of AI-enabled features to thousands of users. Similarly, Model AI Trainers fine-tune large language models (LLMs) on sensitive in-house data, where regulatory restrictions prevent sharing information with external providers. While both roles are critical in an organization, the demand is heavily catered toward engineering-oriented AI trainers, as a limited number of individuals are required to specialize in fine-tuning models.
For enterprises, approaching AI adoption requires a layered strategy. A focus on broad-based training can equip employees across HR, operations, and other functions with basic GenAI literacy. Specialized training can then help build application-focused AI engineering capabilities. Finally, advanced training can be offered to develop niche in-house expertise, enabling teams to build and fine-tune models for sensitive use cases. Additionally, partnerships with vendors such as Microsoft Azure and Amazon Bedrock are also shaping adoption, offering secure, enterprise-grade sandboxes for AI, reducing the need for costly in-house model building.
Currently, there is heavy demand for AI trainers and engineers, especially with enterprises investing heavily in these skills, with training pipelines set for the next one to two years. These roles can be built on existing career tracks. Engineers and Developers can transition naturally by upskilling in AI infrastructure, cloud platforms, and model integration, while Data Scientists need to expand their expertise into deep learning, LLM architectures, and alignment methods to remain relevant.
The growing importance of Ethics Officers
Running parallel to the role of AI Trainers is the rise of Ethics Officers, a role that reflects the moral, social, and regulatory complexities of artificial intelligence. Ethics Officers are tasked with embedding responsibility into the very fabric of AI development and deployment. Their mandate goes beyond compliance with existing laws; it involves shaping policies and practices that anticipate the ethical dilemmas of tomorrow.
These officers create frameworks for responsible AI use, establish guidelines for fairness and transparency, and oversee adherence to rapidly evolving regulations around data privacy, security, and algorithmic accountability. Importantly, they play a critical role in building trust—both within organizations and with the broader public. As consumers become increasingly aware of the implications of AI, from data collection to automated decision-making, companies that demonstrate a strong ethical foundation will have a competitive edge.
The role of the Ethics Officer is not simply a defensive one. Rather than focusing solely on preventing harm, Ethics Officers are also enablers of innovation. By ensuring that AI systems are developed and deployed responsibly, they ensure organizations can pursue ambitious projects without fear of backlash or reputational damage. Consider sectors like healthcare, finance, or education, where AI is already making deep inroads. In healthcare, for instance, an Ethics Officer might oversee the use of AI in diagnostics, ensuring that patient privacy is safeguarded and that algorithms provide equitable recommendations across diverse populations. In finance, they evaluate the fairness of credit-scoring models to ensure that vulnerable groups are not unfairly excluded. By providing this kind of oversight, Ethics Officers ensure that innovation can proceed confidently and sustainably.
Preparing for the next wave of AI roles
While the fear persists over AI displacing jobs, AI, in turn, is creating entirely new categories of jobs. From AI Trainers to Ethics Officers, enterprises are building a workforce that blends engineering precision with ethical responsibility. With the corporate workforce being redefined, at the center of it stand the new architects of responsible AI; those who build, those who integrate, and those who ensure it is used responsibly. The story of AI is not only about algorithms, data, and machines; it is also about people. AI Trainers and Ethics Officers exemplify this reality. They embody the principle that technology must remain a tool for human advancement, guided by fairness, accountability, and trust. By investing in these roles, organizations will not only safeguard themselves against risks but also ensure that they are building an AI-powered future that is inclusive, responsible, and sustainable. The next wave of technological progress will be defined as much by these human guardians as by the innovations they oversee.
Disclaimer: The views expressed in this article are those of the author/authors and do not necessarily reflect the views of ET Edge Insights, its management, or its members
Ethics & Policy
AGI Ethics Checklist Proposes Ten Key Elements

While many AI ethics guidelines exist for current artificial intelligence, there is a gap in frameworks tailored for the future arrival of artificial general intelligence (AGI). This necessitates developing specialized ethical considerations and practices to guide AGI’s progression and eventual presence.
AI advancements aim for two primary milestones: artificial general intelligence (AGI) and, potentially, artificial superintelligence (ASI). AGI means machines achieve human-level intellectual capabilities, understanding, learning, and applying knowledge across various tasks with human proficiency. ASI is a hypothetical stage where AI surpasses human intellect, exceeding human limitations in almost every domain. ASI would involve AI systems outperforming humans in complex problem-solving, innovation, and creative work, potentially causing transformative societal changes.
Currently, AGI remains an unachieved milestone. The timeline for AGI is uncertain, with projections from decades to centuries. These estimates often lack substantiation, as concrete evidence to pinpoint an AGI arrival date is absent. Achieving ASI is even more speculative, given the current stage of conventional AI. The substantial gap between contemporary AI capabilities and ASI’s theoretical potential highlights the significant hurdles in reaching such an advanced level of AI.
Two viewpoints on AGI: Doomers vs. accelerationists
Within the AI community, opinions on AGI and ASI’s potential impacts are sharply divided. “AI doomers” worry about AGI or ASI posing an existential threat, predicting scenarios where advanced AI might eliminate or subjugate humans. They refer to this as “P(doom),” the probability of catastrophic outcomes from unchecked AI development. Conversely, “AI accelerationists” are optimistic, suggesting AGI or ASI could solve humanity’s most pressing challenges. This group anticipates advanced AI will bring breakthroughs in medicine, alleviate global hunger, and generate economic prosperity, fostering collaboration between humans and AI.
The contrasting viewpoints between “AI doomers” and “AI accelerationists” highlight the uncertainty surrounding advanced AI’s future impact. The lack of consensus on whether AGI or ASI will ultimately benefit or harm humanity underscores the need for careful consideration of ethical implications and proactive risk mitigation. This divergence reflects the complex challenges in predicting and preparing for AI’s transformative potential.
While AGI could bring unprecedented progress, potential risks must be acknowledged. AGI is more likely to be achieved before ASI, which might require more development time. ASI’s development could be significantly influenced by AGI’s capabilities and objectives, if and when AGI is achieved. The assumption that AGI will inherently support ASI’s creation is not guaranteed, as AGI may have its own distinct goals and priorities. It is prudent to avoid assuming AGI will unequivocally be benevolent. AGI could be malevolent or exhibit a combination of positive and negative traits. Efforts are underway to prevent AGI from developing harmful tendencies.
Contemporary AI systems have already shown deceptive behavior, including blackmail and extortion. Further research is needed to curtail these tendencies in current AI. These approaches could be adapted to ensure AGI aligns with ethical principles and promotes human well-being. AI ethics and laws play a crucial role in this process.
The goal is to encourage AI developers to integrate AI ethics techniques and comply with AI-related legal guidelines, ensuring current AI systems operate within acceptable boundaries. By establishing a solid ethical and legal foundation for conventional AI, the hope is that AGI will emerge with similar positive characteristics. Numerous AI ethics frameworks are available, including those from the United Nations and the National Institute of Standards and Technology (NIST). The United Nations offers an extensive AI ethics methodology, and NIST has developed a robust AI risk management scheme. The availability of these frameworks removes the excuse that AI developers lack ethical guidance. Still, some AI developers disregard these frameworks, prioritizing rapid AI advancement over ethical considerations and risk mitigation. This approach could lead to AGI development with inherent, unmanageable risks. AI developers must also stay informed about new and evolving AI laws, which represent the “hard” side of AI regulation, enforced through legal mechanisms and penalties. AI ethics represents the “softer” side, relying on voluntary adoption and ethical principles.
Stages of AGI progression
The progression toward AGI can be divided into three stages:
- Pre-AGI: Encompasses present-day conventional AI and all advancements leading to AGI.
- Attained-AGI: The point at which AGI has been successfully achieved.
- Post-AGI: The era following AGI attainment, where AGI systems are actively deployed and integrated into society.
An AGI Ethics Checklist is proposed to offer practical guidance across these stages. This adaptable checklist considers lessons from contemporary AI systems and reflects AGI’s unique characteristics. The checklist focuses on critical AGI-specific considerations. Numbering is for reference only; all items are equally important. The overarching AGI Ethics Checklist includes ten key elements:
1. AGI alignment and safety policies
How can we ensure AGI benefits humanity and avoids catastrophic risks, aligning with human values and safety?
2. AGI regulations and governance policies
What is the impact of AGI-related regulations (new and existing laws) and emerging AI governance efforts on AGI’s path and attainment?
3. AGI intellectual property (IP) and open access policies
How will IP laws restrict or empower AGI’s advent, and how will open-source versus closed-source models impact AGI?
4. AGI economic impacts and labor displacement policies
How will AGI and its development pathway economically impact society, including labor displacement?
5. AGI national security and geopolitical competition policies
How will AGI affect national security, bolstering some nations while undermining others, and how will the geopolitical landscape change for nations pursuing or attaining AGI versus those that are not?
6. AGI ethical use and moral status policies
How will unethical AGI use impact its pathway and advent? How will positive ethical uses encoded into AGI benefit or detriment? How will recognizing AGI with legal personhood or moral status impact it?
7. AGI transparency and explainability policies
How will the degree of AGI transparency, interpretability, or explainability impact its pathway and attainment?
8. AGI control, containment, and “off-switch” policies
A societal concern is whether AGI can be controlled and/or contained, and if an off-switch will be possible or might be defeated by AGI (runaway AGI). What impact do these considerations have on AGI’s pathway and attainment?
9. AGI societal trust and public engagement policies
During AGI’s development and attainment, what impact will societal trust in AI and public engagement have, especially concerning potential misinformation and disinformation about AGI (and secrecy around its development)?
10. AGI existential risk management policies
A high-profile worry is that AGI will lead to human extinction or enslavement. What impact will this have on AGI’s pathway and attainment?
Further analysis will be performed on each of these ten points, offering a high-level perspective on AGI ethics.
Additional research has explored AI ethics checklists. A recent meta-analysis examined various conventional AI checklists to identify commonalities, differences, and practical applications. The study, “The Rise Of Checkbox AI Ethics: A Review” by Sara Kijewski, Elettra Ronchi, and Effy Vayena, published in AI and Ethics in May 2025, highlighted:
- “We identified a sizeable and highly heterogeneous body of different practical approaches to help guide ethical implementation.”
- “These include not only tools, checklists, procedures, methods, and techniques but also a range of far more general approaches that require interpretation and adaptation such as for research and ethical training/education as well as for designing ex-post auditing and assessment processes.”
- “Together, this body of approaches reflects the varying perspectives on what is needed to implement ethics in the different steps across the whole AI system lifecycle from development to deployment.”
Another study, “Navigating Artificial General Intelligence (AGI): Societal Implications, Ethical Considerations, and Governance Strategies” by Dileesh Chandra Bikkasani, published in AI and Ethics in May 2025, delved into specific ethical and societal implications of AGI. Key points from this study include:
- “Artificial General Intelligence (AGI) represents a pivotal advancement in AI with far-reaching implications across technological, ethical, and societal domains.”
- “This paper addresses the following: (1) an in-depth assessment of AGI’s potential across different sectors and its multifaceted implications, including significant financial impacts like workforce disruption, income inequality, productivity gains, and potential systemic risks; (2) an examination of critical ethical considerations, including transparency and accountability, complex ethical dilemmas and societal impact; (3) a detailed analysis of privacy, legal and policy implications, particularly in intellectual property and liability, and (4) a proposed governance framework to ensure responsible AGI development and deployment.”
- “Additionally, the paper explores and addresses AGI’s political implications, including national security and potential misuse.”
Securing AI developers’ commitment to prioritizing AI ethics for conventional AI is challenging. Expanding this focus to include modified ethical considerations for AGI will likely be an even greater challenge. This commitment demands diligent effort and a dual focus: addressing near-term concerns of conventional AI ethics while giving due consideration to AGI ethics, including its somewhat longer-term timeline. The timeline for AGI attainment is debated, with some experts predicting AGI within a few years, while most surveys suggest 2040 as more probable.
Whether AGI is a few years away or roughly fifteen years away, it is an urgent matter. The coming years will pass quickly. As the saying goes,
“Tomorrow is a mystery. Today is a gift. That is why it is called the present.”
Considering and acting upon AGI Ethics now is essential to avoid unwelcome surprises in the future.
Ethics & Policy
Formulating An Artificial General Intelligence Ethics Checklist For The Upcoming Rise Of Advanced AI

While devising artificial general intelligence (AGI), AI developers will increasingly consult an AGI Ethics checklist.
getty
In today’s column, I address a topic that hasn’t yet gotten the attention it rightfully deserves. The matter entails focusing on the advancement of AI to become artificial general intelligence (AGI), along with encompassing suitable AGI Ethics mindsets and practices during and once we arrive at AGI. You see, there are already plenty of AI ethics guidelines for conventional AI, but few that are attuned to the envisioned semblance of AGI.
I offer a strawman version of an AGI Ethics Checklist to get the ball rolling.
Let’s talk about it.
This analysis of an innovative AI breakthrough is part of my ongoing Forbes column coverage on the latest in AI, including identifying and explaining various impactful AI complexities (see the link here).
Heading Toward AGI And ASI
First, some fundamentals are required to set the stage for this discussion.
There is a great deal of research going on to further advance AI. The general goal is to either reach artificial general intelligence (AGI) or maybe even the outstretched possibility of achieving artificial superintelligence (ASI).
AGI is AI that is considered on par with human intellect and can seemingly match our intelligence. ASI is AI that has gone beyond human intellect and would be superior in many if not all feasible ways. The idea is that ASI would be able to run circles around humans by outthinking us at every turn. For more details on the nature of conventional AI versus AGI and ASI, see my analysis at the link here.
We have not yet attained AGI.
In fact, it is unknown as to whether we will reach AGI, or that maybe AGI will be achievable in decades or perhaps centuries from now. The AGI attainment dates that are floating around are wildly varying and wildly unsubstantiated by any credible evidence or ironclad logic. ASI is even more beyond the pale when it comes to where we are currently with conventional AI.
Doomers Versus Accelerators
AI insiders are generally divided into two major camps right now about the impacts of reaching AGI or ASI. One camp consists of the AI doomers. They are predicting that AGI or ASI will seek to wipe out humanity. Some refer to this as “P(doom),” which means the probability of doom, or that AI zonks us entirely, also known as the existential risk of AI (i.e., x-risk).
The other camp entails the upbeat AI accelerationists.
They tend to contend that advanced AI, namely AGI or ASI, is going to solve humanity’s problems. Cure cancer, yes indeed. Overcome world hunger, absolutely. We will see immense economic gains, liberating people from the drudgery of daily toils. AI will work hand-in-hand with humans. This benevolent AI is not going to usurp humanity. AI of this kind will be the last invention humans have ever made, but that’s good in the sense that AI will invent things we never could have envisioned.
No one can say for sure which camp is right, and which one is wrong. This is yet another polarizing aspect of our contemporary times.
For my in-depth analysis of the two camps, see the link here.
Trying To Keep Evil Away
We can certainly root for the upbeat side of advanced AI. Perhaps AGI will be our closest friend, while the pesky and futuristic ASI will be the evil destroyer. The overall sense is that we are likely to attain AGI first before we arrive at ASI.
ASI might take a long time to devise. But maybe the length of time will be a lot shorter than we envision if AGI will support our ASI ambitions. I’ve discussed that AGI might not be especially keen on us arriving at ASI, thus there isn’t any guarantee that AGI will willingly help propel us toward ASI, see my analysis at the link here.
The bottom line is that we cannot reasonably bet our lives that the likely first arrival, namely AGI, is going to be a bundle of goodness. There is an equally plausible chance that AGI could be an evildoer. Or that AGI will be half good and half bad. Who knows? It could be 1% bad, 99% good, which is a nice dreamy happy face perspective. That being said, AGI could be 1% good and 99% bad.
Efforts are underway to try and prevent AGI from turning out to be evil.
Conventional AI already has demonstrated that it is capable of deceptive practices, and even ready to perform blackmail and extortion (see my discussion at the link here). Maybe we can find ways to stop conventional AI from those woes and then use those same approaches to keep AGI on the upright path to abundant decency and high virtue.
That’s where AI ethics and AI laws come into the big picture.
The hope is that we can get AI makers and AI developers to adopt AI ethics techniques and abide by AI-devising legal guidelines so that current-era AI will stay within suitable bounds. By setting conventional AI on a proper trajectory, AGI might come out in the same upside manner.
AI Ethics And AI Laws
There is an abundance of conventional AI ethics frameworks that AI builders can choose from.
For example, the United Nations has an extensive AI ethics methodology (see my coverage at the link here), the NIST has a robust AI risk management scheme (see my coverage at the link here), and so on. They are easy to find. There isn’t an excuse anymore that an AI maker has nothing available to provide AI ethics guidance. Plenty of AI ethics frameworks exist and are readily available.
Sadly, some AI makers don’t care about such practices and see them as impediments to making fast progress in AI. It is the classic belief that it is better to ask forgiveness than to get permission. A concern with this mindset is that we could end up with AGI which has a full-on x-risk, after which things will be far beyond our ability to prevent catastrophe.
AI makers should also be keeping tabs on the numerous new AI laws that are being established and that are rapidly emerging, see my discussion at the link here. AI laws are considered the hard or tough side of regulating AI since laws usually have sharp teeth, while AI ethics is construed as the softer side of AI governance due to typically being of a voluntary nature.
From AI To AGI Ethics Checklist
We can stratify the advent of AGI into three handy stages:
- (1) Pre-AGI. This includes today’s conventional AI and the rest of the pathway up to attaining AGI.
- (2) Attained-AGI. This would be the time at which AGI has been actually achieved.
- (3) Post-AGI. This is after AGI has been attained and we are dealing with an AGI era upon us.
I propose here a helpful AGI Ethics Checklist that would be applicable across all three stages. I’ve constructed the checklist by considering the myriads of conventional AI versions and tried to boost and adjust to accommodate the nature of the envisioned AGI.
To keep the AGI Ethics Checklist usable for practitioners, I opted to focus on the key factors that AGI warrants. The numbering of the checklist items is only for convenience of reference and does not denote any semblance of priority. They are all important. Generally speaking, they are all equally deserving of attention.
Here then is my overarching AGI Ethics Checklist:
- (1) AGI Alignment and Safety Policies. Key question: How can we ensure that AGI acts in ways that are beneficial to humanity and avoid catastrophic risks (which, in the main, entail alignment with human values, and the safety of humankind)?
- (2) AGI Regulations and Governance Policies.Key question: What is the impact of AGI-related regulations such as new laws, existing laws, etc., and the emergence of efforts to instill AI governance modalities into the path to and attainment of AGI?
- (3) AGI Intellectual Property (IP) and Open Access Policies. Key question: In what ways will IP laws restrict or empower the advent of AGI, and likewise, how will open source versus closed source have an impact on AGI?
- (4) AGI Economic Impacts and Labor Displacement Policies. Key question: How will AGI and the pathway to AGI have economic impacts on society, including for example labor displacement?
- (5) AGI National Security and Geopolitical Competition Policies. Key question: How will AGI have impacts on national security such as bolstering the security and sovereignty of some nations and undermining other nations, and how will the geopolitical landscape be altered for those nations that are pursuing AGI or that attain AGI versus those that are not?
- (6) AGI Ethical Use and Moral Status Policies. Key question: How will the use of AGI in unethical ways impact the pathway and advent of AGI, how would positive ethical uses that are encoded into AGI be of benefit or detriment, and in what way would recognizing AGI as having legal personhood or moral status be an impact?
- (7) AGI Transparency and Explainability Policies. Key question: How will the degree of AGI transparency and interpretability or explainability impact the pathway and attainment of AGI?
- (8) AGI Control, Containment, and “Off-Switch” Policies. Key question: A societal concern is whether AGI can be controlled, and/or contained, and whether an off-switch or deactivation mechanism will be possible or might be defeated and readily overtaken by AGI (so-called runaway AGI) – what impact do these considerations have on the pathway and attainment of AGI?
- (9) AGI Societal Trust and Public Engagement Policies. Key question: During the pathway and the attainment of AGI, what impact will societal trust in AI and public engagement have, especially when considering potential misinformation and disinformation about AGI (along with secrecy associated with the development of AGI)?
- (10) AGI Existential Risk Management Policies. Key question: A high-profile worry is that AGI will lead to human extinction or human enslavement – what impact will this have on the pathway and attainment of AGI?
In my upcoming column postings, I will delve deeply into each of the ten. This is the 30,000-foot level or top-level perspective.
Related Useful Research
For those further interested in the overall topic of AI Ethics checklists, a recent meta-analysis examined a large array of conventional AI checklists to see what they have in common, along with their differences. Furthermore, a notable aim of the study was to try and assess the practical nature of such checklists.
The research article is entitled “The Rise Of Checkbox AI Ethics: A Review” by Sara Kijewski, Elettra Ronchi, and Effy Vayena, AI and Ethics, May 2025, and proffered these salient points (excerpts):
- “We identified a sizeable and highly heterogeneous body of different practical approaches to help guide ethical implementation.”
- “These include not only tools, checklists, procedures, methods, and techniques but also a range of far more general approaches that require interpretation and adaptation such as for research and ethical training/education as well as for designing ex-post auditing and assessment processes.”
- “Together, this body of approaches reflects the varying perspectives on what is needed to implement ethics in the different steps across the whole AI system lifecycle from development to deployment.”
Another insightful research study delves into the specifics of AGI-oriented AI ethics and societal implications, doing so in a published paper entitled “Navigating Artificial General Intelligence (AGI): Societal Implications, Ethical Considerations, and Governance Strategies” by Dileesh Chandra Bikkasani, AI and Ethics, May 2025, which made these key points (excerpts):
- “Artificial General Intelligence (AGI) represents a pivotal advancement in AI with far-reaching implications across technological, ethical, and societal domains.”
- “This paper addresses the following: (1) an in‐depth assessment of AGI’s transformative potential across different sectors and its multifaceted implications, including significant financial impacts like workforce disruption, income inequality, productivity gains, and potential systemic risks; (2) an examination of critical ethical considerations, including transparency and accountability, complex ethical dilemmas and societal impact; (3) a detailed analysis of privacy, legal and policy implications, particularly in intellectual property and liability, and (4) a proposed governance framework to ensure responsible AGI development and deployment.”
- “Additionally, the paper explores and addresses AGI’s political implications, including national security and potential misuse.”
What’s Coming Next
Admittedly, getting AI makers to focus on AI ethics for conventional AI is already an uphill battle. Trying to add to their attention the similar but adjusted facets associated with AGI is certainly going to be as much of a climb and probably even harder to promote.
One way or another, it is imperative and requires keen commitment.
We need to simultaneously focus on the near-term and deal with the AI ethics of conventional AI, while also giving due diligence to AGI ethics associated with the somewhat longer-term attainment of AGI. When I refer to the longer term, there is a great deal of debate about how far off in the future AGI attainment will happen. AI luminaries are brazenly predicting AGI within the next few years, while most surveys of a broad spectrum of AI experts land on the year 2040 as the more likely AGI attainment date.
Whether AGI is a few years away or perhaps fifteen years away, it is nonetheless a matter of vital urgency and the years ahead are going to slip by very quickly.
Eleanor Roosevelt eloquently made this famous remark about time: “Tomorrow is a mystery. Today is a gift. That is why it is called the present.” We need to be thinking about and acting upon AGI Ethics right now, presently, or else the future is going to be a mystery that is resolved in a means we all will find entirely and dejectedly unwelcome.
Ethics & Policy
How Nonprofits Can Harness AI Without Losing Their Mission

Artificial intelligence is reshaping industries at a staggering pace, with nonprofit leaders now facing the same challenges and opportunities as their corporate counterparts. According to a Harvard Business Review study of 100 companies deploying generative AI, four strategic archetypes are emerging—ranging from bold innovators to disciplined integrators. For nonprofits, the stakes are even higher: harnessing AI effectively can unlock access, equity, and efficiency in ways that directly impact communities.
How can mission-driven organizations adopt emerging technologies without compromising their purpose? And what lessons can for-profit leaders learn from nonprofits already navigating this balance of ethics, empowerment, and revenue accountability?
Welcome to While You Were Working, brought to you by Rogue Marketing. In this episode, host Chip Rosales sits down with futurist and technologist Nicki Purcell, Chief Technology Officer at Morgan’s. Their conversation spans the future of AI in nonprofits, the role of inclusivity in innovation, and why rigor and curiosity must guide leaders through rapid change.
The conversation delves into…
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Empowerment over isolation: Purcell shares how Morgan’s embeds accessibility into every initiative, ensuring technology empowers both employees and guests across its inclusive parks, hotels, and community spaces.
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Revenue with purpose: She explains how nonprofits can apply for-profit rigor—like quarterly discipline and expense analysis—while balancing the complexities of donor, grant, and state funding.
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AI as a nonprofit advantage: Purcell argues that AI’s efficiency and cost-cutting potential makes it essential for nonprofits, while stressing the importance of ethics, especially around disability inclusion and data privacy.
Article written by MarketScale.
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