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Google brings its AI-powered marketing tools to India after ‘Google tax’ repeal

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Google has launched a suite of its AI-powered advertising tools in India, which debuted in the U.S. in May, as the repeal of the so-called “Google tax” has made the South Asian market more attractive to global tech firms selling online ads.

In March, the Indian government scrapped its 6% levy on digital advertisements, effective in April, as a move to address some of the trade concerns raised by the Trump administration.

The United States Trade Representative had criticized the levy by calling it “discriminatory and unreasonable,” as domestic companies were exempt. Its repeal would ease costs for tech giants, including Google, Meta, and Amazon.

On Thursday, Google hosted the local version of its Marketing Live event to debut its AI-powered tools for Indian marketers.

One of the tools is “Generated for You”, available within Product Studio, that identifies relevant content opportunities across shopping catalogs and pre-generates images and videos via AI that merchants can save or publish across Google platforms. Another tool is an opt-in feature called Smart Bidding Exploration in search campaigns, which is built on existing Smart Bidding and uses AI to find newer, qualified leads that merchants wouldn’t have captured or bid on typically.

Plus, Google introduced new agentic capabilities in Google Ads and Analytics.

Agentic capabilities in Google AnalyticsImage Credits:Google

“These agentic tools can learn from advertising inputs, including datasets, landing pages, assets, and real-time campaign performance, to take the guesswork out of achieving business goals,” Dan Taylor, Vice President for Global Ads at Google, said at a virtual media roundtable.

Google brought AI Max for Search Campaigns, which aims to enhance search ad campaign performance by identifying more relevant and high-performing search queries by learning from brands’ landing pages, their existing ads, and existing keyword lists.

Indian online marketplace for used electronics goods, Cashify, saw its conversions up by 15% and customer acquisition costs reduced by 12% after deploying AI Max during its early testing, Google said.

Google also announced that ads will start appearing on AI Overviews in India later this year.

Additionally, the company has introduced its shoppable connected TV ads on YouTube in India. YouTube’s masthead on mobile will now also start serving ads in the country.

YouTube Shoppable Masthead now in IndiaImage Credits:Google

YouTube on connected TVs has been the most-watched streaming service on television in India over the past year, said Roma Datta Chobey, managing director of Digital Native Industries at Google India.

Similarly, the country has been a significant market for YouTube Shorts, with short videos on the platform viewed trillions of times since launch. As many as 87% of Indian consumers watch YouTube or Shorts as part of their shopping journey, Chobey said.

India’s digital advertising presence is growing, as the world’s second-largest internet market continues to see more users come online. The country’s digital ad market is projected to grow over 20% year-over-year, reaching nearly $7 billion by the end of 2025, per a recent Dentsu Digital Advertising report.

“India is such a thriving digital ecosystem. We have the largest number of users who are actively trying and testing our products. So, that’s really the reason behind us getting these innovations to India faster,” Chobey said, in response to TechCrunch’s question about the timing of the new AI ad tools.

Google confirmed to TechCrunch that its newly launched features including AI Max for Search Campaigns, Smart Bidding Exploration, YouTube’s shoppable masthead and CTV, and Performance Max Retention-Only Mode support Hindi to improve local campaign compatibility. Additionally, the company introduced state-level urban and rural audience filters for Indian advertisers to enable more granular media planning, buying, and reporting.

India has long been a key market for Google, not just because it hosts the company’s largest user base but also due to consistent growth in ad revenues. In fiscal year 2024, Google’s gross ad revenue in India increased 11% year-over-year to ₹312.21 billion ($3.6 billion), while its net advertising revenue rose 18% to ₹27.43 billion ($320 million).



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Sofia Vergara and Tom Brady Got Friendly on Ritz Carlton Yacht in Europe

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Tom Brady and Sofia Vergara are spending time together on a European summer vacation.

The retired NFL star and the Modern Family actress were spotted hanging out on a celeb-filled outing aboard Ritz Carlton’s new superyacht, Luminara, in Europe. An insider told Page Six, that Brady “asked to switch seats to sit next to her at dinner.”

Vergara shared a photo of the pair to her Instagram. In the snap, they’re seated next to one another as J Balvin comes over to greet Vergara. The singer puts his arms around both of them and plants a kiss on the Griselda star’s forehead as she laughs with her eyes closed and Brady smiles at the camera.

TMZ reported that while the pair have been enjoying the trip together, they are not dating.

Reps for both stars did not return PEOPLE’s request for comment.

Sofia Vergara/Instagram; Kevin Mazur/Getty


The meeting occurred amid the luxury vessel’s maiden voyage, a two-night journey for 400 guests that departed from Rome on July 1 for Malta, and culminated in a massive, star-studded party. Kendall Jenner, Patrick Schwarzenegger, Martha Stewart, Kate Hudson, Naomi Campbell and Brady’s rumored former flame Irina Shayk, were among the other celebs reportedly on board.

Page Six also reported that Vergara and Brady continued to hangout afterward in Ibiza, where he was also photographed on a yacht with Hudson and Dakota Johnson.

Both Vergara and Brady are currently single.

The sportscaster split from wife Gisele Bündchen in 2022 after 13 years and was later linked to Shayk after they were photographed cozying up in a car in 2023.

Vergara split from husband Joe Mangianello in July 2023 after nine years together. She first sparked romance rumors with orthopedic surgeon Justin Saliman in October 2023, but revealed they had split at the the 2025 Golden Globes in January, when she she cheekily admitted she was looking for “a boyfriend…or a lover, maybe.”

Brady and Bündchen share son Benjamin, 14, and daughter Vivian, 12,. He is also dad to son Jack, 17, with ex Bridget Moynahan. Vergara is mom to Manolo, 33, whom she shares with first husband Joe Gonzalez.

Luminara is Ritz Carlton’s third luxury yacht. The hotel brand launched Ilma and the Evrima last year. It features 226 luxury suites, all with balconies and 24/7 butler service. There’s also five restaurants, Cartier and Chanel boutiques, and a spa on board.





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Birthright citizenship: Federal judge issues new nationwide block against Trump’s executive order

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Concord, New Hampshire
CNN
 — 

A federal judge agreed Thursday to issue a new nationwide block against President Donald Trump’s executive order seeking to end birthright citizenship.

The ruling from US District Judge Joseph Laplante is significant because the Supreme Court last month curbed the power of lower court judges to issue nationwide injunctions, while keeping intact the ability of plaintiffs to seek a widespread block of the order through class action lawsuits, which is what happened Thursday in New Hampshire.

Ruling from the bench, Laplante granted a request from immigration rights attorneys to certify a nationwide class that “will be comprised only of those deprived of citizenship” and issued a preliminary injunction indefinitely blocking Trump’s Day One order from being enforced against born and unborn babies who would be impacted by the policy.

“The preliminary injunction is just not a close call to the court,” Laplante said during a hearing. “The deprivation of US citizenship and an abrupt change of policy that was longstanding … that’s irreparable harm.”

US citizenship, the judge added, “is the greatest privilege that exists in the world.”

The judge, an appointee of former President George W. Bush, said he would pause his order for several days to give the Trump administration time to appeal his decision.

Laplante’s ruling could prove to be a critical bulwark against Trump’s policy as other courts scramble to take a second look at their decisions in light of the Supreme Court’s ruling.

In February, Laplante indefinitely blocked the Trump administration from enforcing the order only against members of several nonprofit groups who would have been impacted by it.

“I’m the judge who wasn’t comfortable with issuing a nationwide injunction. Class action is different,” the judge said at one point during Thursday’s hearing. “The Supreme Court suggested class action is a better option.”

In his ruling earlier this year, Laplante said Trump’s order “contradicts the text of the Fourteenth Amendment and the century-old untouched precedent that interprets it.”

Several other judges similarly ruled that Trump’s order was unconstitutional, but their injunctions applied nationwide and prompted the administration to mount the series of appeals that eventually landed before the Supreme Court.

Thursday’s proceeding focused largely on the request from immigration rights attorneys who brought the legal challenge for Laplante to certify a class of individuals that would include “all current and future children” who would be affected by Trump’s order, and their parents. The judge’s ruling Thursday did not include the parents in the class.

The judge appeared sympathetic to arguments pushed by the Justice Department that certifying a class including the parents might run up against the federal rules regarding class certification if those adults each had immigration situations that were significantly different from another adult in the class.

DOJ attorney Eric Hamilton had wanted the judge to allow for discovery so more information could be gathered on the adults who are part of the legal challenge, but the judge, aware of the urgency of the litigation, noted that such court-ordered fact-finding wouldn’t be feasible.

“You’re right, (ordinarily) we’d conduct discovery before granting class certification,” Laplante said. “There’s no time for discovery.”

“No court in the country has agreed with the administration on the underlying constitutional question. Every court has said that this order is unconstitutional, and so we expect to prevail on that question,” said Cody Wofsy, an American Civil Liberties Union attorney who helped bring the pair of New Hampshire cases. “The issue before the court on Thursday is ultimately just: procedurally, how are we going to ensure that every single child is protected?”

Class action lawsuits require “class representatives,” or individuals who, if the class is certified, will represent the class members.

In this case, those proposed representatives had included a Honduran asylum-seeker – referred to in court papers as “Barbara” – who is living in New Hampshire and expecting a baby in October, and a Brazilian man – referred to as “Mark” – who is attempting to get lawful permanent status. Mark’s wife – who is not in the US lawfully – gave birth in March.

“If the Order is left in place,” the lawyers wrote, “those children will face numerous obstacles to life in the United States, including stigma and potential statelessness; loss of their right to vote, serve on federal juries and in many elected offices, and work in various federal jobs; ineligibility for various federal programs; and potential arrest, detention, and deportation to countries they may have never even seen.”

Signed by Trump on January 20, the executive order, titled “PROTECTING THE MEANING AND VALUE OF AMERICAN CITIZENSHIP,” said that the federal government will not “issue documents recognizing United States citizenship” to any children born on American soil to parents who were in the country unlawfully or were in the states lawfully but temporarily.

The Supreme Court said in its June 27 ruling that the administration cannot begin enforcing the order for 30 days, though the government is allowed to begin developing guidance on how the policy will be implemented.

In the other challenges to Trump’s order, lower courts around the country have asked the parties to submit written legal arguments addressing how the Supreme Court’s ruling could impact the nationwide injunctions issued in those cases, and more court proceedings are expected in the coming days and weeks.

But that process will take time and it’s unclear whether any of those courts will narrow their injunctions ahead of when Trump is permitted to enforce the birthright policy.

“I feel like we’re the only people who rushed around here,” Laplante quipped during Thursday’s hearing.

This story and headline have been updated with additional developments.



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Tom Brady Makes His Move With Sofia Vergara After Viral Photo Sparks Rumors of a ‘Summer Romance’

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Retired NFL quarterback Tom Brady and Modern Family actress Sofía Vergara have sparked rumors of a “summer romance” after being spotted together in Ibiza, Spain.

The pair first met a week ago on the luxurious Luminara superyacht, part of the Ritz-Carlton Yacht Collection, during a star-studded two-night voyage that included celebrities like Martha Stewart, Naomi Campbell, and Kendall Jenner.

The New York Post reports that the two were “googly-eyed over one another.”

According to the newspaper’s sources, Brady intentionally requested to switch seats to sit next to Vergara at a gala dinner, and their chemistry was evident as evidenced by a viral photo in which the two are leaning in each other’s direction.

Pretty slick, Tom.

Tom Brady and Sofia Vergara Romance?

Following the cruise, Tom Brady and Vergara reportedly continued spending time together in Ibiza, fueling speculation about a potential relationship. Neither has officially confirmed a romance or even commented on their stay in Spain.

That said, gossip site TMZ has indicated their sources are saying the “summer romance” claims are a bit “ridiculous.”

According to them, there is no there there, and the two are not involved in any romantic fling – at least not for now. In fact, if one picture equates to a relationship, then Brady has been spotted with several women this summer.

The seven-time Super Bowl winner was also spotted alongside stars Dakota Johnson and Kate Hudson. And he happened to be caught dancing with bombshell actress Syndey Sweeney.

Brady is certainly living the life, definitely upping the game when you consider who his former coach is dating. Why not? You can do these things when you’re one of the greatest quarterbacks to ever play the game.

Which team are you on – Team Vergara, or Team Jordon Hudson? Seems like a no-brainer.

RELATED: Emails Reveal What UNC Donors, Alumni Really Think About Bill Belichick and His Girlfriend: ‘Already an Embarrassment’

What’s Next for These Two?

Both stars are recently single, with Tom Brady having divorced Gisele Bündchen in 2022 and Vergara ending her marriage to Joe Manganiello in 2024.

Vergara has been sharing glimpses of her Ibiza vacation on social media. Notably, none of them feature Brady. All of them are worth looking at.

The high-profile setting of their encounters, combined with their past high-profile relationships, has captivated fans and media.

Will there be more to share in the future? Or will the two part ways after leaving Spain?

Also Read:: Deion Sanders Snaps Over Reporter’s Question About His Health, Refuses to Take Question

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