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Courchevel to bring the French Alps to India with four-city roadshow

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Courchevel is set to showcase its world of alpine luxury to India through an exclusive four-city roadshow in collaboration with One Rep Global.

The highly anticipated showcase will begin in Bangalore on September 15, travel to Ahmedabad on September 16, continue to New Delhi on September 18, and conclude in Mumbai on September 19.

Over the course of the week, India’s leading luxury travel advisors and trade professionals will be introduced to Courchevel’s finest experiences—from world-class skiing on the slopes of Les 3 Vallées and Michelin-starred gastronomy to luxury chalets, alpine events, and the cultural richness that has long defined Courchevel as a global luxury destination.

Alexia Laine, Director, Courchevel Tourisme, shared, “India is an incredibly important market for us, and we are delighted to return with a stronger presence across four key cities. Courchevel offers an unmatched combination of thrilling alpine adventure and world-class luxury. For Indian travellers seeking refined experiences with a touch of cultural authenticity, Courchevel represents the very best of the French Alps.”

The roadshow is being curated by One Rep Global, India’s leading sales and marketing representation company for luxury hospitality and travel.

Hemant Mediratta, Founder & CEO of One Rep Global, said, “At One Rep Global, we are committed to connecting India’s discerning travellers with the world’s most exceptional destinations. Courchevel is a perfect example of luxury that goes beyond indulgence—it is about experiences, authenticity, and connections. This roadshow provides an invaluable opportunity for India’s luxury travel community to engage deeply with the destination.”

Loveleen Arun, Advisory Board Member of One Rep Global and Founder of Panache World, commented, “Indian travellers today are evolving rapidly in their preferences—they want destinations that not only deliver luxury but also embody a sense of place and uniqueness. Courchevel offers exactly this—a rare harmony of elegance, culture, gastronomy, and adventure. We are delighted to be a part of this initiative to bring Courchevel closer to the Indian market.”

With its timeless allure, Courchevel continues to define haute montagne living, where glamour, gastronomy, and alpine adventure come together. Celebrating 80 years of setting the standard for luxury alpine experiences, 2026 marks a special milestone in Courchevel’s storied history. This exclusive roadshow is a gateway for Indian travellers to discover why Courchevel remains one of the world’s most coveted luxury destinations.



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6 white sand beaches in India every beach lover should explore

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Think of white-sand beaches and places like the Maldives and Seychelles appear to mind. But people forget that India too has its fair share of beaches blessed with powdery shores which can be experienced in Lakshadweep, the Andamans, and Kerala too. These beautiful coastlines are ideal for beach lovers wanting to enjoy sunbathing and soaking in the charm of sea beauty.

Let’s have a look at six white-sand beaches in India every beach lover must visit!





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Rajasthan Tourism gets a new drive with state themed buses in UK and India

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In a major step towards promoting Rajasthan tourism on a global platform, Hon’ble Deputy Chief Minister Diya Kumari flagged off specially branded Rajasthan-themed FlixBuses from the historic Albert Hall Museum in Jaipur on Wednesday. The initiative aims to present Rajasthan’s rich culture, heritage, and tourist attractions to travelers across the UK and India in an innovative and immersive way.

Speaking at the event, Hon’ble Deputy CM of Rajasthan, Diya Kumari, highlighted the diversity of experiences Rajasthan offers beyond its iconic forts and palaces. “Our culture and heritage are the soul of our identity. We want travelers from across the world to experience this essence. These Rajasthan-themed buses will serve as moving ambassadors, showcasing our traditions and tourism potential. This initiative will enhance our global image, open new opportunities for the youth, and contribute to economic growth,” she said.

Diya Kumari added that the collaboration was first envisioned during her visit to Munich under the Rising Rajasthan initiative and has now materialized. She also reaffirmed the government’s commitment to providing world-class facilities to tourists aligned with global standards.

Under this partnership, Rajasthan-themed FlixBuses will operate on:

  • The London–Cambridge route in the UK, and
  • The Dehradun–Haridwar–Delhi–Jaipur route in India.

Each bus will feature vibrant visuals of Rajasthan’s forts, palaces, and cultural landmarks. QR codes on the buses will allow travelers to access detailed information about Rajasthan’s attractions instantly through the Rajasthan Tourism website.

Surya Khurana, Managing Director, FlixBus India, said, “This initiative connects heritage with modern travel experiences. We want passengers to enjoy more than just a journey, we want them to experience the richness of Rajasthan’s history and culture firsthand.”

As part of the promotional campaign, the first 100 FlixBus passengers arriving in Jaipur will receive free entry to the Albert Hall Museum. The partnership will be further strengthened through joint social media campaigns and user-generated content to ensure global outreach.



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SOTC Travel Wins Best Integrated Marketing Campaign at PATA Gold Awards 2025 for Promoting Domestic Tourism in India – Travel And Tour World

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SOTC Travel Wins Best Integrated Marketing Campaign at PATA Gold Awards 2025 for Promoting Domestic Tourism in India  Travel And Tour World



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