AI Research
Northumbria to roll out new AI platform for staff and students
Northumbria University is to provide its students and staff with access to Claude for Education – a leading AI platform specifically tailored for higher education.
Northumbria will become only the second university in the UK, alongside the London School of Economics and other leading international institutions, to offer Claude for Education as a tool to its university community.
With artificial intelligence rapidly transforming many aspects of our lives, Northumbria’s students and staff will now be provided with free access to many of the tools and skills they will need to succeed in the new global AI-environment.
Claude for Education is a next-generation AI assistant built by Anthropic and trained to be safe, accurate and secure. It provides universities with ethical and transparent access to AI that ensures data security and copyright compliance and acts as a 24/7 study partner for students, designed to guide learning and develop critical thinking rather than providing direct answers.
Known as a UK leader in responsible AI-based research and education, Northumbria University recently launched its Centre for Responsible AI and is leading a multi-million pound UKRI AI Centre for Doctoral Training in Citizen-Centred Artificial Intelligence to train the next generation of leaders in AI development.
Professor Graham Wynn explained: “Today’s students are digitally native and recent data show many use AI routinely. They expect their universities to provide a modern, technology-enhanced education, providing access to AI tools along with clear guidance on the responsible use of AI.
“We know that the availability of secure and ethical AI tools is a significant consideration for our applicants and our investment in Claude for Education will position Northumbria as a forward-thinking leader in ethical AI innovation.
“Empowering students and staff, providing cutting-edge learning opportunities, driving social mobility and powering an inclusive economy are at the heart of everything we do. We know how important it is to eliminate digital poverty and provide equitable access to the most powerful AI tools, so our students and graduates are AI literate with the skills they need for the workplaces of the future.
“The introduction of Claude for Education will provide our students and staff with free universal access to cutting-edge AI technology, regardless of their financial circumstances.”
The University is now working with Anthropic to establish the technical infrastructure and training to roll out Claude for Education in autumn 2025.
AI Research
E-research library with AI tools to assist lawyers | Delhi News
New Delhi: In an attempt to integrate legal work in courts with artificial intelligence, Bar Council of Delhi (BCD) has opened a one-of-its-kind e-research library at the Rouse Avenue courts. Inaugurated on July 5 by law minister Kapil Mishra, the library has various software to assist lawyers in their legal work. With initial funding of Rs 20 lakh, BCD functionaries told TOI that they are also planning the expansion of the library to be accessed from anywhere.Named after former BCD chairman BS Sherawat, the library boasts an integrated system, including the legal research platform SCC Online, the legal research online database Manupatra, and an AI platform, Lucio, along with several e-books on law across 15 desktops.Advocate Neeraj, president of Central Delhi Bar Court Association, told TOI, “The vision behind this initiative is to help law practitioners in their research. Lawyers are the officers of the honourable court who assist the judicial officer to reach a verdict in cases. This library will help lawyers in their legal work. Keeping that in mind, considering a request by our association, BCD provided us with funds and resources.”The library, which runs from 9:30 am to 5:30 pm, aims to develop a mechanism with the help of the evolution of technology to allow access from anywhere in the country. “We are thinking along those lines too. It will be good if a lawyer needs some research on some law point and can access the AI tools from anywhere; she will be able to upgrade herself immediately to assist the court and present her case more efficiently,” added Neeraj.Staffed with one technical person and a superintendent, the facility will incur around Rs 1 lakh per month to remain functional.With pendency in Delhi district courts now running over 15.3 lakh cases, AI tools can help law practitioners as well as the courts. Advocate Vikas Tripathi, vice-president of Central Delhi Court Bar Association, said, “Imagine AI tools which can give you relevant references, cite related judgments, and even prepare a case if provided with proper inputs. The AI tools have immense potential.”In July 2024, ‘Adalat AI’ was inaugurated in Delhi’s district courts. This AI-driven speech recognition software is designed to assist court stenographers in transcribing witness examinations and orders dictated by judges to applications designed to streamline workflow. This tool automates many processes. A judicial officer has to log in, press a few buttons, and speak out their observations, which are automatically transcribed, including the legal language. The order is automatically prepared.The then Delhi High Court Chief Justice, now SC Judge Manmohan, said, “The biggest problem I see judges facing is that there is a large demand for stenographers, but there’s not a large pool available. I think this app will solve that problem to a large extent. It will ensure that a large pool of stenographers will become available for other purposes.” At present, the application is being used in at least eight states, including Kerala, Karnataka, Andhra Pradesh, Delhi, Bihar, Odisha, Haryana and Punjab.
AI Research
Optimized Artificial Intelligence Responds to Search Preferences Survey
83% of survey respondents prefer AI search over traditional Googling. LLMO agency, Optimized Artificial Intelligence, calls it the “new default,” not a trend.
(PRUnderground) July 9th, 2025
A new survey reported by “Innovating with AI Magazine” confirms what forward-looking brands have already begun to suspect: 83% of users say they now prefer AI search tools like ChatGPT, Perplexity, and Claude over traditional Googling.(1) For Optimized Artificial Intelligence, a leading AI optimization agency founded by SEO veteran Damon Burton, this marks not a momentary shift but the dawn of a new default in digital behavior.
“This survey isn’t surprising. It’s validating,” said Burton, Founder of Optimized Artificial Intelligence and President of SEO National. “Consumers are clearly signaling that they no longer want to wade through pages of links. They want direct, synthesized answers, and they’re finding them through AI search platforms. That changes the entire playbook for SEO.”
The “Innovating with AI Magazine” report notes that ChatGPT now sees over 200 million weekly active users and that Google’s market share has dipped below 90% for the first time in nearly a decade. Tools like Microsoft’s Copilot, Claude by Anthropic, and Perplexity AI are redefining how information is retrieved and who gets cited.
Brands Can’t Rely on Legacy Search Alone
Optimized Artificial Intelligence has been at the forefront of large language model optimization (LLMO), a strategic evolution of SEO that prepares content not just for ranking on SERPs but for retrieval, citation, and trust in generative AI tools.
“The reality is, most businesses are still optimizing for a search engine that’s disappearing from user behavior,” said Burton. “Google isn’t dying, but it’s being re-prioritized. If your content isn’t LLM optimized by being structured, cited, and semantically relevant, you’re already losing opportunities.”
OAI’s proprietary approach to LLMO, also called generative engine optimization (GEO), includes:
- Entity-first schema structuring
- Semantic content clustering for LLM retrieval
- Platform-specific tuning for ChatGPT, Gemini, Claude, Copilot, Perplexity, and more
- Reputation signal optimization to increase brand inclusion in AI-generated summaries
Why This Matters for the Future of Discovery
The “Innovating with AI Magazine” report also highlights challenges: hallucinations, misinformation, and a lack of third-party visibility. But Burton argues this is precisely why strategy matters now more than ever.
“Hallucinations are a technical challenge, but they’re also a signal. LLMs choose what they cite based on structure, clarity, and trust. If your brand isn’t showing up in AI-generated responses, it’s not because AI search is broken. It’s because your content isn’t optimized for how these models think.”
Call to Action for Forward-Thinking Brands
As Google cannibalizes its own SERPs in favor of AI Overviews and third-party visibility continues to shrink, Burton urges brands to adapt and fast: “This is the end of traditional SEO as we knew it. But it’s the beginning of something better: precision-targeted, AI-friendly optimization that earns trust, not just traffic.”
To learn more about SEO for AI search engines and how to get found and cited across platforms like ChatGPT, Claude, Gemini, Perplexity, and Copilot, visit www.OptimizedArtificialIntelligence.com.
(1) https://innovatingwithai.com/is-ai-search-replacing-traditional-search/
About Optimized Artificial Intelligence
Optimized Artificial Intelligence offers tailored AI solutions designed to enhance business operations and drive growth. Their services include developing custom AI models, automating workflows, and providing data-driven insights to help businesses make informed decisions.
The post Optimized Artificial Intelligence Responds to Search Preferences Survey first appeared on
Original Press Release.
AI Research
Enterprises will strengthen networks to take on AI, survey finds
- Private data centers: 29.5%
- Traditional public cloud: 35.4%
- GPU as a service specialists: 18.5%
- Edge compute: 16.6%
“There is little variation from training to inference, but the general pattern is workloads are concentrated a bit in traditional public cloud and then hyperscalers have significant presence in private data centers,” McGillicuddy explained. “There is emerging interest around deploying AI workloads at the corporate edge and edge compute environments as well, which allows them to have workloads residing closer to edge data in the enterprise, which helps them combat latency issues and things like that. The big key takeaway here is that the typical enterprise is going to need to make sure that its data center network is ready to support AI workloads.”
AI networking challenges
The popularity of AI doesn’t remove some of the business and technical concerns that the technology brings to enterprise leaders.
According to the EMA survey, business concerns include security risk (39%), cost/budget (33%), rapid technology evolution (33%), and networking team skills gaps (29%). Respondents also indicated several concerns around both data center networking issues and WAN issues. Concerns related to data center networking included:
- Integration between AI network and legacy networks: 43%
- Bandwidth demand: 41%
- Coordinating traffic flows of synchronized AI workloads: 38%
- Latency: 36%
WAN issues respondents shared included:
- Complexity of workload distribution across sites: 42%
- Latency between workloads and data at WAN edge: 39%
- Complexity of traffic prioritization: 36%
- Network congestion: 33%
“It’s really not cheap to make your network AI ready,” McGillicuddy stated. “You might need to invest in a lot of new switches and you might need to upgrade your WAN or switch vendors. You might need to make some changes to your underlay around what kind of connectivity your AI traffic is going over.”
Enterprise leaders intend to invest in infrastructure to support their AI workloads and strategies. According to EMA, planned infrastructure investments include high-speed Ethernet (800 GbE) for 75% of respondents, hyperconverged infrastructure for 56% of those polled, and SmartNICs/DPUs for 45% of surveyed network professionals.
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